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To: MediaMole; DoughtyOne
The term describing this is “phantom circulation”. As noted on this thread, it is used to artificially raise the circulation numbers to attract, and hold, potential and current advertisers.

The issues in newsstands constitute the same. Most, except for the WSJ in certain areas, remain almost full if not full, by the next day—even at the interstate stops. They are still counted as circulation.

This is hardly an indication of increasing sophistication of the public: a large part of the public has stopped having any real interest in what ultimately affects them. Even college students/grads. Hardly a phenomena to rejoice about. Ergo, the election of Obama and the Democratic majority.

32 posted on 07/01/2009 8:16:46 PM PDT by mtntop3
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To: mtntop3

I don’t actually like observing the print media’s demise.

Newspapers are something of value. If you can’t trust what’s in them though, their value becomes of less importance.

The editorializing that takes place in the reporting of issues, is shameful. The editorial pages themselves more often than not seem to have writers who used to work for Pravda or worse. True red blooded loyalist writers seem to be almost non-existent.

So while I do see the print media dying their well deserved death, I lament something that was and still could have been a very beneficial service to society.

The left has single-handedly destroyed something they absolutely idolize.


34 posted on 07/02/2009 7:31:29 AM PDT by DoughtyOne (_res__ent of the United States, Barack Hussein Obama)
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