The average voter isn't paying attention except to a "soundbyte", an image, and away they vote.
So, in re Mr. Viguerie's article, YES, but how many people are going to read or listen to explanations.
That's what this past election taught me. And yes, I think we need a newer strategy to more readily portray the conservative message among a "gimme" culture.
I am speaking of face-to-face interaction as well as making as much use as possible of websites such as You Tube. I have actually had success with the one-on-one approach with people. No badgering people, but using examples to which they can relate to their personal experiences. Why do we seem to rely on our elected officials or others to get media time to do the work. The history of conservatism is that of a grassroots movement. We need to revisit that formula.