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How Obama Can Win Over The Media
CBS News ^

Posted on 11/08/2008 10:49:39 PM PST by Chet 99

How Obama Can Win Over The Media

NEW YORK, Nov. 6, 2008(MarketWatch) Rick Stengel, the managing editor of Time magazine, didn't hesitate when I asked him what advice he would have for the nation's next president.

It was around 9 p.m. on Tuesday night, and Stengel was weaving his way through the throng at the CNN Grill, an election-night party thrown by Time Warner, which was attended by... everyone in town, or so it seemed.

"There has to be a new era of transparency," Stengel told me, raising his voice to be heard over the din.

I asked Stengel what the next president's priority should be.

"Communicator-in-Chief," Stengel said animatedly. "That's his main job."

Speaking for the media, who have been frustrated by outgoing President George W. Bush's infrequent public pronouncements over his eight years, Stengel urged Obama to be a constant presence in our lives.

"The more press conferences, the better," Stengel said, suggesting one a week. "The new president should also post his daily schedule online." Stengel said he looked forward to the day when there was so much transparency that Americans even knew with whom the president had lunch each day.

Obama, up close

I met Obama in October 2006 in Phoenix at a magazine conference. This was before he formally declared himself a candidate for the White House.

He had just finished playing tennis and was still wearing his tennis whites as he entered a private dining room to greet reporters in an informal manner. Magazine publisher Jason Binn had organized one of his patented well-attended dinners for the media and somehow managed to lure Obama there for a meet-and-greet.

Obama clearly enjoyed meeting people and making small talk. But I thought I got a glimpse of a slightly churlish Obama, too, when I asked him, rather bluntly, if he was worried about peaking in popularity with the media any time soon.

He cocked his head and took in my question, looking displeased at being buttonholed in such a friendly setting.

"No," he declared, throwing cold water on my theory. He then explained that he was confident he could continue to do well.

At the time, Obama had failed to thrill the gathering in Arizona. Maybe he was jet-lagged after taking a long flight from Washington. Maybe he was preoccupied with a looming doubles match on the tennis court. Who knows?

Guarded

Obama showed himself to be a guarded, private man on the campaign trail. Befitting his Harvard Law School pedigree, he chooses his words very carefully. He seemed to agonize when he had to speak off the cuff during his debates with his opponent on the campaign trail, Sen. John McCain, and wasn't at his best when he had to wing it.

I'd advise our new president to loosen up a bit when he deals with the media from this point on. The easiest way to get potential antagonists on your side is to smile and make light jokes. But Obama sometimes acts uneasily, as if he's about to sit down and take the LSAT.

Everyone in the media will be watching Obama, waiting for him to trip up and look bad.

It's nothing personal against him. But as I have written in this space before, the media love nothing more than to build you up, and then knock you down. This phenomenon takes place in every strata of life, from politics and business to sports and entertainment.

Media coverage

The worst thing Obama can do right off the bat is gain a reputation for complaining about his coverage in the media.

He should accept it, much as he did during the campaign against Sen. Hillary Clinton, then versus McCain. Obama took the high road, time and again, and it paid off.

The Washington media will appreciate it when he grants interviews and holds press conferences. But Obama will thrive in the spotlight when he shows that he's in charge -- not the pesky reporters.

Photo-ops

Obama would be smart to take advantage of his popularity now and create more goodwill.

He would be wise to go to the New York Stock Exchange and ring the opening bell one morning. Not only would he show Wall Street he is on its side, but the gesture would be an undeniable publicity bonanza as well.

As Bush knows from his own experience, Obama won't always have the media in the palm of his hand. He should take advantage of every opportunity.


TOPICS: Editorial; Front Page News; News/Current Events
KEYWORDS: bho2008
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To: Chet 99
The worst thing Obama can do right off the bat is gain a reputation for complaining about his coverage in the media.

These people are lunatics. How many times has President Bush complained regarding their evil coverage? One time ..Clymer.. but that wasn't really a complaint, just a factual observation.

There is a part of me wanting Bama to toss them out on their backsides just to observed the jilted lover look filling up their stupid faces.

21 posted on 11/08/2008 11:02:36 PM PST by Just mythoughts (Isa.3:4 And I will give children to be their princes, and babes shall rule over them.)
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To: Chet 99

Yeah, how and when are the media going to be able to start criticizing 0bama?


22 posted on 11/08/2008 11:04:00 PM PST by Attention Surplus Disorder (Tired from wondering whether we wake up in the newest socialist country tomorrow.)
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To: tcrlaf

“I’ve been saying it all week. When these clowns begin to realize what it was they REALLY voted for, the backlash is going to be incredible. And Obama won’t be able to count on this huge black turnout for his next run, as he will be old news by then, the magic having worn off.I’ve been saying it all week. When these clowns begin to realize what it was they REALLY voted for, the backlash is going to be incredible. And Obama won’t be able to count on this huge black turnout for his next run, as he will be old news by then, the magic having worn off.”

The only thing that scares me in that scenario is that elections themselves may be illegal by that time, having been declared inherently “racist”.


23 posted on 11/08/2008 11:06:06 PM PST by Attention Surplus Disorder (Tired from wondering whether we wake up in the newest socialist country tomorrow.)
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To: Chet 99
You mean the same people who did everything they could do to cover Obama’s ass for the last two years?

Those guys need to be won over now?

It's a Bizarro World ladies and gentlemen.

24 posted on 11/08/2008 11:06:37 PM PST by Kickass Conservative (Democracy, two wolves and one sheep deciding what's for dinner.)
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To: Chet 99

Obama must win over the media?!! LOL! That’s rich.

How about if the media just does the freaking job they’re supposed to rather than sucking up to their favored candidate?

I, for one, would love to know where all of Osama’s campaign cash came from. But do you think we’ll ever see the MSM pursue it? Hell no!


25 posted on 11/08/2008 11:08:23 PM PST by VeniVidiVici (All hail the Obamasiah. Kneel before Obamohammad.)
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To: Chet 99

I guess that when their legs all go “tingly”, they’re not quite won over yet. MSM will put Monica Lewinsky to shame (he said fully aware of the profound irony).


26 posted on 11/08/2008 11:09:36 PM PST by fhayek
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To: tcrlaf

When the Revolution starts, it’s the Politicians first and the Media second.

Or maybe the other way around. Six of one, half a dozen of the other.


27 posted on 11/08/2008 11:10:39 PM PST by Kickass Conservative (Democracy, two wolves and one sheep deciding what's for dinner.)
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To: Chet 99

You beat me to it.


28 posted on 11/08/2008 11:12:33 PM PST by gigster
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To: Chet 99
And the brain washing continues!

This article is to present the media as being disagreeable with Obama in an attempt to persuade the mentally deficient and total clueless the media is the “guardian” of truth by never taking anything for granted, when in reality the opposite is true; the media is the brain washing tool of the far left that has been used to club the republicans and ushers in the age of the left’s savior, their new black Jesus Christ.

29 posted on 11/08/2008 11:15:39 PM PST by Herakles (Diversity is code word for anti-white racism)
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To: Herakles

“Oceania has always been at war with Eurasia.”


30 posted on 11/08/2008 11:16:52 PM PST by Windcatcher (Obama is a COMMUNIST and the MSM is his armband-wearing propaganda arm.)
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To: loboinok
I clicked on this one just to read the comments.

Me too. Onion?

31 posted on 11/08/2008 11:18:17 PM PST by GoLightly (Hey, Obama. When's my check going to get here?)
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To: Chet 99
How Obama Can Win Over The Media

BWAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAAA!

{deep breath}

HAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAA!

That was good!

32 posted on 11/08/2008 11:18:46 PM PST by Allegra
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To: VeniVidiVici
The Brokaw Rose discussion is priceless. I sure I am glad I know Palin got free facials. Not every reporter has knee pads yet! I was honestly looking for a Onion tag to the article!
33 posted on 11/08/2008 11:20:58 PM PST by carcraft (The Obamalator, sold on TV, very expensive,doesn't work , is a cheap copy of the original Caterlator)
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To: Chet 99

MSM is looking for thank you cards on their desks. They just can’t figure out why Obambi hasn’t thanked them all for getting him elected.

Where is the warm fuzzy feeling, the gratitude and the hint of indebtedness he should be showing them? They think they own him.

Obama has other ideas....


34 posted on 11/08/2008 11:21:04 PM PST by BlessingsofLiberty
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To: Chet 99

Is this a joke article?


35 posted on 11/08/2008 11:23:12 PM PST by freekitty (Give me back my conservative vote.)
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To: Chet 99
WHAT HAPPENED? Did I miss something when FR was down?
Did Obama's media approval rating take a dive from 100% to 99.9% ???
36 posted on 11/08/2008 11:24:47 PM PST by smokingfrog ( God doesn't wear a wristwatch.)
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To: Chet 99

Satire or real?? Its hard to tell these days.


37 posted on 11/08/2008 11:25:32 PM PST by kb2614 (Hell hath no fury than a bureaucrat scorned)
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To: Chet 99
"The new president should also post his daily schedule online."

DAY 1

11:00am-12:00pm Meet with Bill Ayers and review Communist goals.

12:30 Pm - 1:00pm Meet with Jeremiah Wright and discuss best way to damn America.

1:00pm - 2:00pm Eat lunch. Lobster, champagne and Iranian caviar.

2:00pm - 3:00pm nap

3:00pm - 4:00pm Call Al Qaeda in Iraq to discuss surrender.

4:00pm -5:00pm Shoot some hoop.

5:00pm -- Call it a day.

38 posted on 11/08/2008 11:27:23 PM PST by A message (I'll respect 0bama the way the Dems respected President Bush- dissent is patriotic.)
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To: Chet 99

I may vomit...


39 posted on 11/08/2008 11:29:14 PM PST by Christian4Bush (A perfect name for the P.E. and his 9% Congress - the "Peter Principle" Administration.)
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To: Chet 99

“Win Over the Media”??????

I’m sorry all the media reports I’m reading/seeing leave me wondering if I should bring these guys towels to clean up after their gushy love fests...


40 posted on 11/08/2008 11:45:24 PM PST by Tzimisce (How Would Mohammed Vote? Obama for President!)
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