Advice: Disregard All The Polls (Rush: Don't Pay Attention to MSM/Driveby Polls Alert)

Rush Limbaugh.com ^ | 9/04/2008 | Rush Limbaugh

[Luke21]

If we were twenty points ahead, the media wouldn’t tell us. I never saw a single poll during the 1972 and 1984 fall election blowouts by Reagan and Nixon.

The last published poll I saw in 1984, was in March, showing Mondale beating Reagan by six points. It was shouted from the rooftops and on every front page.

The day before the election, USA Today published a story headlined, “Reagan goes for 50 state sweep.” I still have it. Just two weeks earlier the press had been calling Reagan a doddering idiot and too old to be in office.

That’s all Rush is saying. They have a financial interest in getting their final polls right. Up until then, ignore them.

[Gorzaloon]

The problem with that hypothesis is that if you are CBS, you can't even come close to being sure they won't spend all their money with FOX or ABC. No, I think the polls are pretty accurate, for the most part.

But a rising tide floats all boats. If a Dem advertises on MSNBC, or a Pub advertises on Fox, both are preachine to the converted, which is a poor way of spending an ad budget. Not betting or anything, of course.

My wife used to be a Media Director for an ad agency. Sometimes the ways they chose to spend the client's money was not obvious at first glance.

For example, a hardware store chain stopped sponsoring a baseball team. At first glance, it was crazy! You want to tell men about the home improvement suplies, right? Makes sense.

But you do not want to pay to tell the men who would rather watch the game than fix the house about it..it turned out to be a bad buy.