Ever since campaign finance laws, the tactic of ‘hit high/hit low’ has become more powerful than ever. Note how Obama hits high while the DUmmies and old media hits low. Note how Bush hit high in 04 while the Swiftboaters came out with 527s.
The Swiftboaters hit low????
Telling the truth about the candidate's claims is not hitting low. Lieing about your opponent (or the family) is hitting low. I hope you haven't bought into the idea (even though it is the common definition by the DBM) that Swiftboating involves a republican lieing about his opponent.