Tell me this couldn't sell if it was in the states. I will never understand Ford World Wide. They make excellent cars, and yet up until recently the NA lines have just been ugly scraps.
Two model generations back, they did sell that in the US. It was badged as a Contour or a Mercury Mystique and it sold really well for the first year or so... Unfortunately, the UAW had demanded that it be built here as part of their contract (IIRC) and they promptly sabotaged it. Sales tanked after the public discovered how badly built they were.