Free Republic
Browse · Search
News/Activism
Topics · Post Article

Skip to comments.

Google to spend hundreds of millions on developing renewable energy (goal = < coal)
San Fran Chron ^ | 11/28/2007 | Verne Kopytoff

Posted on 11/28/2007 11:23:45 AM PST by Uncledave

(11-27) 13:27 PST SAN FRANCISCO -- Google Inc. says it will spend hundreds of millions of dollars to develop renewable energy as part of an ambitious plan to clean the environment and reduce the company's own power bill.

The Mountain View company said Tuesday that it will open its deep pockets to foster innovation in solar, wind and geothermal technology in the hopes of making green energy cheaper than power produced by burning coal.

To start the initiative, Google said that it will invest tens of millions of dollars in renewable power, spread over research and development and related investments, in 2008.

"Solar isn't currently cheaper than coal," Google co-founder Larry Page said in a conference call. "That's the point of this - to get it there."

Google also hopes to license any technology spawned from the effort to other companies so that they, too, can reduce their reliance on more polluting forms of energy while saving money. Co-founder Sergey Brin raised the possibility that the fees will be a new source of revenue for his company, but insisted that the goal isn't to rake in big profit.

About 40 percent of the world's electricity comes from coal-fired power plants. Providing an affordable, cleaner alternative would go a long way in reducing pollution, particularly in China, where coal plants are proliferating.

(Excerpt) Read more at sfgate.com ...


TOPICS: Business/Economy
KEYWORDS: coal; energy; google; googledems; googlessp
Navigation: use the links below to view more comments.
first 1-2021-4041-6061-80 ... 101-111 next last
Good for Google on a worthwhile goal using private dollars (though I'm not sure how the average GOOG shareholder feels about their assets deployed this way).
1 posted on 11/28/2007 11:23:46 AM PST by Uncledave
[ Post Reply | Private Reply | View Replies]

To: RedStateRocker; Dementon; eraser2005; Calpernia; DTogo; Maelstrom; Yehuda; babble-on; ...
Renewable Energy Ping

Please Freep Mail me if you'd like on/off

2 posted on 11/28/2007 11:24:18 AM PST by Uncledave
[ Post Reply | Private Reply | To 1 | View Replies]

Related thread, not duplicate

Google’s Goal: Renewable Energy Cheaper than Coal
http://www.freerepublic.com/focus/f-news/1931625/posts


3 posted on 11/28/2007 11:26:12 AM PST by thackney (life is fragile, handle with prayer)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Uncledave
"I'm not sure how the average GOOG shareholder feels about their assets deployed this way"

my thoughts exactly

4 posted on 11/28/2007 11:28:20 AM PST by robomatik
[ Post Reply | Private Reply | To 1 | View Replies]

To: Uncledave
(though I'm not sure how the average GOOG shareholder feels about their assets deployed this way).

It's awfully hard to complain about this:


5 posted on 11/28/2007 11:28:56 AM PST by Alter Kaker (Gravitation is a theory, not a fact. It should be approached with an open mind...)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Uncledave

NEWSWEEK: AL GORE NOW WORTH MORE THAN $100 MILLION

[Since 2000, according to published reports, the former veep has transformed himself from a public servant with around $1 million in the bank to a sparkling private consultant with a net worth estimated to be north of $100 million. He’s a senior adviser to Google, a board member at Apple and now a newly minted general partner at Kleiner Perkins Caufield & Byers, the Silicon Valley venture-capital firm that made billions investing early in Netscape, Amazon and Google.]

http://www.newsweek.com/id/71011


6 posted on 11/28/2007 11:31:13 AM PST by Brad from Tennessee ("A politician can't give you anything he hasn't first stolen from you.")
[ Post Reply | Private Reply | To 1 | View Replies]

To: Uncledave
Want to use less coal? Less "greenhouse" gases? Less pollution?

7 posted on 11/28/2007 11:32:56 AM PST by wolfpat (If you don't like the Patriot Act, you're really gonna hate Sharia Law.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Alter Kaker
It's awfully hard to complain about this:

True. But past performance is not an indicator of future returns.
8 posted on 11/28/2007 11:33:27 AM PST by JamesP81 ("I am against "zero tolerance" policies. It is a crutch for idiots." --FReeper Tenacious 1)
[ Post Reply | Private Reply | To 5 | View Replies]

To: Uncledave

Quite good about it, actually. One of Google’s major operating expenses is powering their server farm and other high-power initiatives. If they can get an optimal renewable source to run a server farm, use it themselves and bring it to market ... well, you’ve heard the phrase ‘it prints money’ before, right?

This seems like it would be a very worthwhile investment.


9 posted on 11/28/2007 11:42:06 AM PST by SomeReasonableDude (Back it up.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Uncledave

Last year when one of the founders got married, google invested in his new wife company. Next month, the other founder is getting married and this must be her new company.

Well, at least they kept it in the family.


10 posted on 11/28/2007 11:43:46 AM PST by edcoil (Reality doesn't say much - doesn't need too)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Alter Kaker

Dang that’s a painful chart for this non-shareholder to see. One of my big coulda-shoulda-wouldas.


11 posted on 11/28/2007 11:44:27 AM PST by Uncledave
[ Post Reply | Private Reply | To 5 | View Replies]

To: Uncledave

What does an advertising agency know about energy?


12 posted on 11/28/2007 11:48:58 AM PST by Crawdad (I cried because I had no shoes, until I met a man who had no class.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Uncledave
Dang that’s a painful chart for this non-shareholder to see. One of my big coulda-shoulda-wouldas.

You're telling me! I bought a little bit of Apple at $13 a share... enough to get my wife the Steven P. Jobs memorial kitchen renovation, but unfortunately not enough to retire on. Oh well!

13 posted on 11/28/2007 11:50:16 AM PST by Alter Kaker (Gravitation is a theory, not a fact. It should be approached with an open mind...)
[ Post Reply | Private Reply | To 11 | View Replies]

To: Alter Kaker

Dividends zero per share.


14 posted on 11/28/2007 11:51:56 AM PST by RightWhale (anti-razors are pro-life)
[ Post Reply | Private Reply | To 5 | View Replies]

To: Uncledave
What is the PE ratio? 10,000,000? 1,000,000? When would you sell? Ever? Would you be a shareholder that would sell after the bubble burst?

Just some words of comfort...

By the by, money printers are very rare and depend less upon return from capital equipment (a windmill farm, for example) than from gains from those buying a product. Build the windmills to power a server farm, and then there's the staff to support them, med/dental benefits, parts inventory, yada, yada, yada. If you pay someone else to do those things, you won't have a money printer. You'll have utility bills.

I'm cynical. This is a Googlerama effort to be fashionable and as soon as the benefits fail to materialize, and the doom-Earth predictions fail also to materialize, it will be coal-nuclear as it was before.

15 posted on 11/28/2007 11:53:37 AM PST by TheGeezer (I.will.never.vote.for.John.McCain.)
[ Post Reply | Private Reply | To 11 | View Replies]

To: RightWhale

Dividends! Hell, I might settle for earnings.


16 posted on 11/28/2007 11:54:22 AM PST by TheGeezer (I.will.never.vote.for.John.McCain.)
[ Post Reply | Private Reply | To 14 | View Replies]

To: RightWhale
Dividends zero per share.

$15 billion in revenue, $6.38 billion gross profit, 45.9% quarterly earnings growth.

17 posted on 11/28/2007 11:54:39 AM PST by Alter Kaker (Gravitation is a theory, not a fact. It should be approached with an open mind...)
[ Post Reply | Private Reply | To 14 | View Replies]

To: TheGeezer

Dividends are all you get if you’re lucky. That’s what is left of earnings after they invest in solar cells that work in the dark.


18 posted on 11/28/2007 11:56:15 AM PST by RightWhale (anti-razors are pro-life)
[ Post Reply | Private Reply | To 16 | View Replies]

To: Alter Kaker

No dividends is no dividends. Own a billion shares it’s still zero dividends.


19 posted on 11/28/2007 11:56:58 AM PST by RightWhale (anti-razors are pro-life)
[ Post Reply | Private Reply | To 17 | View Replies]

To: TheGeezer
What is the PE ratio? 10,000,000? 1,000,000? When would you sell? Ever? Would you be a shareholder that would sell after the bubble burst?

The PE is about 50. High, but not ludicrously high. Google is earning real money and its earnings are rising very quickly.

20 posted on 11/28/2007 11:57:00 AM PST by Alter Kaker (Gravitation is a theory, not a fact. It should be approached with an open mind...)
[ Post Reply | Private Reply | To 15 | View Replies]


Navigation: use the links below to view more comments.
first 1-2021-4041-6061-80 ... 101-111 next last

Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.

Free Republic
Browse · Search
News/Activism
Topics · Post Article

FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson