[SnakeDoctor]

Eh ... they bought a commercial. They’re not sponsoring the show - they’re recruiting its viewers.

H

[Red Badger]

The Navy I’d believe, but the Army? Be ALL that you can be, I suppose................

[Nathan Zachary]

"Ms. Tequila, who became famous as a MySpace phenomenon, will try to pick her perfect mate from a group of men and a group of women."

Sick.

[traditional1]

Be all that you can be????

[Gator101]

I am guessing that they are hoping some 17-year old is sitting at home watching MTV and sees this bottom-of-the-barrel cr*p comes on and suddenly has an epiphany that he needs to do something better with his own life...and lo and behold the answer arrives in the form of the next commercial.

[ReignOfError]

There are two ways to advertise on cable TV — buy ads on the networks, or buy ads through the cable companies. In either case, you can specify programs or pay less and have your ads scattered throughout the day.

I’m not the least bit surprised that the Army Reserve — or any branch of the military — would advertise on MTV, because the 18-24 demographic is their target, and MTV gets those eyeballs. Whether they specifically chose that program or not, I don’t and can’t know.

[TheThirdRuffian]

Imagine that, young men like to watch a show about a hot sexually-promiscuous woman who will make out with other hot promiscuous young women.

[quadrant]

No doubt that courses in gay, lesbian, and bisexual studies will be required for all cadets at West Point, the C&GS, and the War College.