I would love to know how many people are actually dumb enough to pay to read that swill.
Obviously not enough as the NY Times has let it be known that they are dropping their ppv restrictions in the near future. Not only wasn't it paying for itself they discovered that the "premier content" of folks like MoDo and Frank Rich was being ignored by not only the net but by the DBM as well. If people couldn't readily get to it then it didn't matter.
Pinch has yet to find a business model that works. I'm betting that the rest of the Sulzberger clan will oust him and his pink buddies within a year, 18 months at the most. There's even some mumbling about SEC investigations for mismanagement and failure to exercise due diligence in their obligations to stock holders.