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Menu Foods Fortunes Change After Pet Food Recall
LawyersandSettlements.com ^ | September 11, 2007 | By Heidi Turner

Posted on 09/11/2007 7:15:12 PM PDT by JACKRUSSELL

(McLean, VA) - In the six months since Menu Foods Income Fund announced its recall of melamine-tainted pet food, the company's fortunes have changed drastically. The company has lost clients and now faces huge financial losses due to the cost of the recall, a drop in sales, and contract cancellations. Consumers whose pets became ill or died after eating tainted pet food are filing lawsuits against Menu Foods alleging the company did not do enough to protect their pets.

Menu Foods' biggest client, Procter & Gamble, which sells food under the Iams and Eukanuba labels, has said it would no longer purchase canned pet food and wet food sold in pouches from Menu Foods. Procter & Gamble made up more than 20 per cent of Menu Foods' business. Mars Inc., which sells the brands Nutro, Whiskas, Pedigree and Royal Canin, has announced it will also end its relationship with Menu Foods.

Shares of Menu Foods, which were once worth over seven dollars, are now worth only two dollars. According to an article in Maclean's magazine, Menu Foods has already lost around 80 per cent of its contract business.

The pet food recall was announced after Menu Foods reported that 16 pets that had been fed its food had died. Analysis of the food showed wheat gluten from China was tainted with melamine. According to an article in Business Edge, the wheat gluten supplier injected melamine into the food to make the protein levels appear higher. The two companies involved in contaminating the food faced criminal prosecution in China and have been shut down. They managed to move their product without inspections because they purposely mislabeled the packages as nonfood products and shipped them through a Chinese textile company.

Although the Food and Drug Administration only linked 20 pet deaths to the melamine it actually received thousands of additional reports of death and illness in pets that ate the recalled products. The FDA has said that it may never know the exact number of animals affected by the melamine-tainted pet food because there is no database to track such information. Many animals that ate the tainted pet food developed renal failure. Some animals recovered with veterinary help; however, others either died from the renal failure or were euthanized by their owners.

Over a hundred brands of dog and cat food were pulled from store shelves in the recall. Menu Foods has estimated it lost around $45 million in the recall, although the company may lose additional money if more companies cancel their contracts. In order to recover financially from the recall, Menu Foods sold its North Sioux City production facility for $26.3 million to Mars Inc.

Menu Foods and various pet food companies now face lawsuits from pet owners whose beloved animals either died or became seriously ill after eating melamine-tainted food. The lawsuits allege that Menu Foods delayed its announcement of a recall even though the company knew that its products were potential deadly. In fact, although Menu Foods received complaints about sick pets in late-February the company did not announce a recall until mid-March. Menu Foods had also received reports that nine cats died during routine taste tests of its foods.

Furthermore, plaintiffs also allege the company violated consumer protection laws and were negligent in allowing contaminated pet food to be sold. Lawsuits have been filed citing emotional damage, fraud and economic loss in relation to the illness or death of a pet. One of the lawsuits that sought class action status has been expanded to federal class action status with over 200 plaintiffs.

Menu Foods Legal Help

If your pet has suffered or died as a result of eating any of these pet foods, please contact a lawyer involved in a possible (Menu Foods Lawsuit) who will review your case at no cost or obligation.


TOPICS: News/Current Events
KEYWORDS: china; petfoodrecall

1 posted on 09/11/2007 7:15:17 PM PDT by JACKRUSSELL
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To: Duchess47; jahp; LilAngel; metmom; EggsAckley; Battle Axe; SweetCaroline; Grizzled Bear; ...
Photo Sharing and Video Hosting at Photobucket
”Made in China” Ping.

(Please FReepmail me if you would like to be on or off of the list.)
2 posted on 09/11/2007 7:15:40 PM PDT by JACKRUSSELL
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To: JACKRUSSELL

So, were the short term profits from Chinese ingredients worth it?


3 posted on 09/11/2007 7:26:18 PM PDT by kenth
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To: JACKRUSSELL

What else would they expect?


4 posted on 09/11/2007 7:26:51 PM PDT by metmom (Welfare was never meant to be a career choice.)
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To: JACKRUSSELL
The company has lost clients and now faces huge financial losses due to the cost of the recall, a drop in sales, and contract cancellations.

Sounds to me like the market is working as it should. You can only cut corners so far until it comes back to bite you in the ass.

5 posted on 09/11/2007 7:29:34 PM PDT by GATOR NAVY (Hey! Must be a devil between us)
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To: JACKRUSSELL

Interestingly, it could be the market which does the most to protect us from contaminated Chinese products. Fear of lawsuits and, more importantly, lost sales and revenue, may coerce US companies to seriously police the Chinese garbage they buy.

I’m being optimistic, but some of them may even find it is less expensive and more expedient to make the stuff here where they have control over quality. I still believe that if marketed well, more costly US made goods can sell. The question is, will US companies make the effort?

In the past they have considered lawsuits against them because of defective products to be simply the cost of doing business; that it was cheaper to pay out settlements than mfg good merchandise. We’ll see.


6 posted on 09/11/2007 7:35:32 PM PDT by ChildOfThe60s (If you can remember the 60s........you weren't really there)
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To: kenth
So, were the short term profits from Chinese ingredients worth it? 3 posted on 09/11/2007 7:26:18 PM PDT by kenth

Well, the controller thought that it was a great idea.

I've never met a controller that didn't have their head anywhere but firmly jammed where the sun don't shine.

7 posted on 09/11/2007 7:48:03 PM PDT by american_ranger (Never ever use DirecTV)
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To: JACKRUSSELL
The company has lost clients and now faces huge financial losses due to the cost of the recall, a drop in sales, and contract cancellations.

After they hit chapter seven go after the owners personal assets.

8 posted on 09/11/2007 7:57:38 PM PDT by org.whodat (What's the difference between a Democrat and a republican????)
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To: JACKRUSSELL
Mars Inc., which sells the brands Nutro, Whiskas, Pedigree and Royal Canin, has announced it will also end its relationship with Menu Foods.

Menu Foods sold its North Sioux City production facility for $26.3 million to Mars Inc.

So the Mars brands will continue to be made by the same people in the same plant with only a slight change in corporate structure.

9 posted on 09/11/2007 7:59:17 PM PDT by PAR35
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To: JACKRUSSELL

I’m still cooking for my dogs on occasion, and both the dry and canned food I feed them is completely grain-free ... it’s called “Innova Evo,” manufactured by Natura Products in Santa Clara, CA, made entirely in the USA, of USA products. Dogs don’t need to be eating all those fillers and grain in the typical commercial food.


10 posted on 09/11/2007 9:02:00 PM PDT by RegulatorCountry
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