American Cancer Society
A scene in a commercial on Americans and health insurance.
Posted on 08/31/2007 8:23:29 PM PDT by neverdem
ATLANTA, Aug. 30 — In a stark departure from past practice, the American Cancer Society plans to devote its entire $15 million advertising budget this year not to smoking cessation or colorectal screening but to the consequences of inadequate health coverage.
The campaign was born of the group’s frustration that cancer rates are not dropping as rapidly as hoped, and of recent research linking a lack of insurance to delays in detecting malignancies.
Though the advertisements are nonpartisan and pointedly avoid specific prescriptions, they are intended to intensify the political focus on an issue that is already receiving considerable attention from presidential candidates in both parties.
The society’s advertisements are unique, say experts in both philanthropy and advertising, in that disease-fighting charities traditionally limit their public appeals to narrower aspects of prevention or education.
But the leaders of several such organizations, including the American Heart Association, the American Diabetes Association and the Alzheimers Association, said they applauded the campaign’s message that progress against chronic disease would be halting until the country fixed its health care system.
As in the past, the heart association is using its advertising dollars these days to promote more rigorous exercise and healthier diets. The most recent cancer society campaign encouraged screening for colon cancer, including a memorable commercial in which a diner plucked — and then ate — a lima bean polyp from the intestinal tract he had carved in his mashed potatoes.
But John R. Seffrin, the chief executive of the cancer society, which is based here, said his organization had concluded that advances in prevention and research would have little lasting impact if Americans could not afford cancer screening and treatment.
“I believe, if we don’t fix the health care system, that lack of access will be a bigger cancer killer than tobacco,”...
(Excerpt) Read more at nytimes.com ...
...clowns.
Expect more and more,......after all, someone HAS TO MAKE YOU FEEL BETTER.
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We the People Sheeple of the United States Nanny State, in Order to form a more perfect Union Socialist Utopia, establish Justice Socially engineer a country of non smoking, physically fit, tea totallers, insure domestic Tranquility Smoking bans in bars, limits on unhealthy food and social drinking, provide for the common defense Universal Healthcare, promote the general Welfare health of the population whether they like it or not, in order to save above mentioned Universal Healthcare entitlement program from bankruptcy, and secure the Blessings of Liberty Dependency to ourselves progressive liberals and our Posterity Hitler Youth who we brainwash through public school education, do ordain decree and establish this Constitution for the United States of America. Nanny State of Liberals.
When people write checks to the American Cancer Society, they expect their money goes to research for cures and treatments, not lobbying and TV commercials. Of course, they’re wrong.
Which is why the ACs gets no money from me.
A donation is an investment in a cause. It is worth it to me to do the due dilligence on such an investment to find out where that money is going.
That has permitted me to invest instead in organizations and charities which offer far more 'bang' for the buck.
If I want lobbying, I'll donate for it. If I want research, I send the money somewhere else.
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