Posted on 08/31/2007 4:14:12 AM PDT by CGASMIA68
The United States Marine Corps and JWT are honored to announce that "The Few. The Proud. The Marines." has been nominated BEST SLOGAN for the Madison Avenue Advertising Walk of Fame. More than just a slogan, these three sentences represent what Marines are all about, epitomizing the challenge of becoming (The Few), and the reward of being (The Proud), one of the elite (The Marines). Suffice it to say, Few slogans convey such a Proud tradition.
With your help, we now have the opportunity to immortalize these words as an American cultural icon. The Marine Corps will compete with 26 others for entry into the hall of fame based upon total number of votes received online at http://advertisingweek.yahoo.com http://advertising.yahoo.com/advertisingweek_07/slogan_poll.html > The winning slogan will be etched on a plaque, and set alongside other time-honored brands on Madison Avenue between 49th and 50th Streets.
We ask that you vote for "The Few. The Proud. The Marines." by CLICKING HERE http://advertising.yahoo.com/advertisingweek_07/slogan_poll.html
> . If you have Internet access in more than one location, you can vote more than once, so remember to vote from home, work, the library, and anywhere else you can find a computer. Be sure to pass this email along to your co workers, family members and friends so that they may also vote. We are confident a concentrated effort will deliver "The Few. The Proud. The Marines." into the hall of fame, in its rightful place among elite American slogans. We thank you for your support.
What, no love for ‘The Army of One’.....
It was a toss up between
“The Few. The Proud. The Marines.”
and
“The Breakfast of Champions®”
But I voted Marines.
> “What, no love for ‘The Army of One’.....”
Are you kidding. That is the lamest slogan in history.
Or something like that - a Saturday Night Live takeoff of the navy commercial from the 70's. The opening bit has Dan Akroyd saying "United States Navy, Bayonne, New Jersey." And instead of showing them launching planes or looking at the scope in CIC, they show them chipping paint, swabbing deck, etc. Being a Navy man, I thought it was funny.
Does anyone remember the Army ad - "we do more by nine o'clock than most people do all day?"
Also it changes to often
Also it changes to often
thanks
You can say that again.I just did
Do they even use it anymore?
I thought it was now “Army Strong”
yes....
The old Army slogan, “Be all you can be” has long trumped the USMC slogan on Madison Avenue. It was voted one of the best slogans EVER over ten years ago.
The Army shouldn’t have dropped it, but Shineski needed to leave his remark, black beret and all.
oh, by the way I did vote for the USMC
semper fi
I always thought the
“You don’t join the Marines, you BECOME one”
was a powerful slogan.
But, what do I know?
Done!
Marketing firm, marketing for a plaque for its own creation, and leveraging patriotism to do so... I’m going to be sick.
Madison Avenue is a den of vipers, it represents some of the worst of america.
Army of One is definatley the dumbest slogal ever.
Definitely.
It was a stupid change, but Shineski was determined to leave his “mark upon the service”, and none of them for the better.
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