Folks like Dawkins have chosen to invest their modicum of 'faith muscle' in areas which reinforce their own personal importance to their surrounding universe ... arrogance run amok, IMHO.
Through the ages, every tribe or culture has had a belief system that doesnt make sense to outsiders. I suspect it is something genetically programmed in people; a strategy to help separate them from us. The atheists have their own belief system. It makes them feel superior to the common herd.