Yes. They’re missing a whole market that really is yet to be fully invented. I know I am more frugal in some areas than I used to be, but there are other areas that I spend more money than I used to. I’m dissappointed that more entreprenurial baby boomers haven’t jumped on this whole underexploited market.
When I’m asked what I’m spending more money on these days, I answer,
“Depends.”