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Why Sirius is still doomed
MSM Money ^ | 03/01/07 | Jon Markman

Posted on 03/01/2007 9:13:38 AM PST by misterrob

The announcement of a proposed merger between Sirius Satellite Radio (SIRI, news, msgs) and its archrival XM Satellite Radio (XMSR, news, msgs) was treated by most of the media this week as if were just another financial event to be studied through the prism of balance-sheet analysis and the federal regulatory approval process.

But the merger plan actually amounts to the death of a dream for investors who came to believe that shares of Sirius -- propelled skyward for a short time by the hiring of snarky talk show host Howard Stern -- would make them rich beyond compare.

For while the merger might ultimately save the company from total oblivion, it is unlikely to save investors from billions of dollars in losses incurred over the past several years or, perhaps more importantly, from a loss of faith in stock ownership.

Millions of people bought Sirius shares at $6 to $8 for their retirement accounts, and rode them down to $3.50, never losing faith in Stern. At this point, they need to face up to the fact that they're screwed. Stern made half a billion. They will make nothing. They can file SIRI stock certificates away under "S" for stupid. They blew it.

(Excerpt) Read more at articles.moneycentral.msn.com ...


TOPICS: Business/Economy; Culture/Society
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1 posted on 03/01/2007 9:13:40 AM PST by misterrob
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To: misterrob
This is hugh.

There. That's done. < |:)~

2 posted on 03/01/2007 9:16:53 AM PST by martin_fierro (< |:)~)
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To: misterrob

And XM gave Oprah a ton of money also. Both moves were poor at best.


3 posted on 03/01/2007 9:17:14 AM PST by bmwcyle (It is time to stop the left at the wall.)
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To: misterrob
I'm not always right about stocks (thought Google was overvalued at IPO) but I knew Sirius was gonna get wiped out. There was simply no way on earth the numbers ever added up - even for a moron like me. Paying Stern $500 million from a fledgling subscription based audio source? Pfft...
4 posted on 03/01/2007 9:18:12 AM PST by Obadiah (Yes, I do question Democrat's patriotism.)
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To: misterrob

Don't mean to be mean, but anyone who buys a speculative stock for their retirement is a loon.

My "safe" IRA actually gained during the 2001-2005 recession. Putting your retirement in a single stock is like buying lottery tickets.


5 posted on 03/01/2007 9:18:26 AM PST by js1138 (The absolute seriousness of someone who is terminally deluded.)
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To: misterrob

When I saw the headline, the first thing that popped into my head was "Howard Stern." I see this writer agrees.


6 posted on 03/01/2007 9:19:30 AM PST by Cicero (Marcus Tullius)
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To: misterrob
I'll save some time and post the obligatory cliches:

1. Why would anyone pay for radio when you can get it free?
2. Get an ipod if you want to hear music.
3. Satellite radio will be gone in 5 years.

7 posted on 03/01/2007 9:20:41 AM PST by Ken H
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To: misterrob

Interesting article. I was a bigger fan of Stern when he was more of a conservative Libertarian.

I have a new luxury car but I wanted one without satellite radio which I find useless, and something that I'm not really interested in, plus I don't want to pay $12 a month to listen to it.


8 posted on 03/01/2007 9:21:40 AM PST by I_Love_My_Husband (BAY AREA CONSERVATIVES - JOIN US http://community.livejournal.com/sf_conservative/profile)
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To: Ken H

"Why would anyone pay for radio when you can get it free"

Presumably don't drive out in the country much.

XM has been nice out in the boonies.


9 posted on 03/01/2007 9:24:05 AM PST by MeanWestTexan (Kol Hakavod Lezahal)
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To: Ken H

This ones simple.

People will pay to listen to music without commercials.
Ipods suck MP3 players are the way to go.
I hope you are wrong I love my Sirius radio.

Kirby


10 posted on 03/01/2007 9:25:27 AM PST by KirbDog
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To: bmwcyle

Sirius gave Stern $500 Million for 5 years.

XM gave Oprah $55 Million for 3 years.

XM's deal is much cheaper.


11 posted on 03/01/2007 9:25:56 AM PST by FreepEverything
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To: I_Love_My_Husband

I liked the fact that I could listen to NFL games, get talk radio and some readio stations that played stuff I might want to hear. $125 a year was not too much but you need a lot of people to sign up.

Radio sucks but the iPod costs $200 plus hundreds of dollars to keep stocked.


12 posted on 03/01/2007 9:26:29 AM PST by misterrob (Jack Bauer/Chuck Norris 2008)
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To: MeanWestTexan

There is nothing else besides satellite radio...let the luddites have their FM and AM I say...


13 posted on 03/01/2007 9:26:46 AM PST by Citizen of the Savage Nation
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To: FreepEverything

It was still too much.


14 posted on 03/01/2007 9:27:46 AM PST by bmwcyle (It is time to stop the left at the wall.)
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To: KirbDog

"People will pay to listen to music without commercials."

That's what they told us about cable TV....and there are definitely commercials on my Sirius radio.


15 posted on 03/01/2007 9:28:30 AM PST by ltc8k6
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To: Ken H
1. Why would anyone pay for radio when you can get it free?

Same reason people pay for cable tv, though to be honest most of the folks I know who have satelite radio are just sports junkies.

2. Get an ipod if you want to hear music.

I agree with you on that, but alot of folks want to hear songs or talk radio (I'd say get the darn podcast, but to each their own) or whatever else without buying it.

3. Satellite radio will be gone in 5 years.

I highly doubt it, I'm not sure if these 2 knucklehead companies will survive, but I have no doubt satelite radio will be around for the long term. Its going to be similiar to cable TV in some sense, but will need to evolve more (and use the common sense god gives a screwdriver).

16 posted on 03/01/2007 9:28:53 AM PST by Sonny M ("oderint dum metuant")
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To: martin_fierro
This is hugh.

Shirley, you're not Sirius! :)

17 posted on 03/01/2007 9:28:57 AM PST by the_Watchman
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To: misterrob
I picked some up at $3 and most up at $6 or so...I probaly have lost about 6-8k in this thing but I was one who thought this was taking off like XM's price did.

I'll sell half and take the loss on that and see what my other couple thousand shares do. If it gets to 5 or so,I'm out....

I guess the key is to have more winners in your portfolio than losers...

18 posted on 03/01/2007 9:29:09 AM PST by oust the louse
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To: FreepEverything

I for one will hate to see it go. I love listening to the old time radio shows, Martha, Alexis and Jennifer,Star channel and the Slime( I mean Lime )radio and Fox. I constantly have it on but only in my car.


19 posted on 03/01/2007 9:31:03 AM PST by LittleMoe
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To: Ken H
I'm a firm believer in time-shifting. I have a DVR for my DishNetwork and I have a Nexus for XM. With my Nexus, I can record Glenn Beck, delete the commercials, and listen when I want. The music is commercial free and deep. I didn't get it for the music, but I've set my Nexus to record a few hours of music and each song is put into it's own file. It's great to be able to listen to a channel, not like the song and go to the next. If I like a song, I lock it so it won't get deleted. My wife got me XM for Christmas and I thought it was a silly idea, but now I'm hooked. I hope it's not gone in 5 years. But maybe I'll have better tech by then and have moved on.
20 posted on 03/01/2007 9:31:43 AM PST by Tao Yin
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