Indeed. Incidentally, I've read that NFLN is demanding $.70 per subscriber.
I don't know whether or not that is true, but it IS a fairly steep asking price for what amounts to a brand new network with very little content other than 8 football games a year.
I agree that the world of pay TV is an interesting beast.
That seems to be the standard charge the stories are saying. Which is a HUGE price for such a fledgling network. But this is the NFL, they didn't get where they are by selling themselves cheap. I think one of the problem they're running into though is that all the cable companies just recently lost a big fight with ESPN and they're a little tired of getting jacked by sports, of course that fight also proved they can get jacked by sports which is probably why NFLN is running such a hard press on them.