Posted on 11/17/2006 7:59:29 AM PST by abb
NEW YORK Consolidated revenue at Belo jumped 9.8% in October on huge gains in its Television Group.
The Newspaper Group reported that total revenue declined 5.4% in October compared to the same period last year. Advertising revenue fell 6.6%.
At The Dallas Morning News, total revenue was down 4.3%. Ad revenue dropped 6.3%. Retail revenue inched up 0.5% on gains in the auto and real estate categories. General ad revenue decreased 9% due to weakness in the financial and auto categories. Classified revenue plummeted 13%. All three categories, auto, help wanted, and real estate declined. Part-run advertising grew 15% mostly related to new product launches. Interactive advertising rose 37%.
The Providence (R.I.) Journal reported total revenue dropped 7% and ad revenue fell 6.8%. Interactive advertising at the paper grew 67%.
Total revenue at The Press-Enterprise declined 7.4% while ad revenue decreased 7.5%. Classified real estate showed gains, up 12%. Interactive revenue advanced 61%.
E&P Staff (letters@editorandpublisher.com)
"There was a land of Publishers and Editors called the Newspaper Business... Here in this pretty world Journalism took its last bow... Here was the last ever to be seen of Reporters and their Enablers, of Anonymous Sources and of Stringers... Look for it only in books, for it is no more than a dream remembered. A Civilization Gone With the Wind..."
With apologies to Margaret Mitchell...
Ping
The auto category is both up and down?
| Masthead | Advertising Revenues |
| The Dallas Morning News | (6.3%) |
| The Providence Journal | (6.8%) |
| The Press-Enterprise | (7.5%) |
I think they're saying "retail" as in classified ads. The other ads in the newspaper are "wholesale", IIRC.
The DMN has some truly ludicrous pricing for their classified ads; if the above is the case, I'm rather surprised.
Of course, the dealers could be opting for smaller classified ads and using more of those and less of the big wholesale ads.
Yes, they are getting exactly what they deserve. And remember, Belo also owns the ABC affiliate in Dallas.
The Dallas MN did a great job alienating anyone who is in the trucking business by running a totally slanted series against the industry. The only time they actually used any facts, they quoted them in reverse. DMN could close tomorrow and only the families of those working there would miss them.
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