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Couric "Honeymoon" With Viewers Over In One Day! ABC WNT Wins In Major Markets. (Disaster For CBS)
Experience | MB26

Posted on 09/08/2006 8:39:00 AM PDT by MindBender26

The overnight Nielsen Ratings are in, and they are a disaster for Katie Couric.

Couric's CBS Evening News was beaten by ABC WNT in New York, Chicago and other major markets

After all the hype, CBS and the other networks had expected a "honeymoon" lasting for at least a month as viewers sampled Couric's new show. It lasted one night.

Although she eeked out a national ratings win, the big cities have already abandoned her.

In places such as New York, Chicago and Philadelphia, where the big advertising dollars are spent, last night's CBS/Couric ratings free-fall mean one thing; Viewers sampled her Wednesday night, and didn’t like what they saw.

The huge ratings drop would have been understandable had there been a major breaking story, and viewers would have been expected to go to Gibson or Williams for Cronkiteian experience and “gravitas.” But it was a slow news night, a perfect time for Couric's "perky charm" to radiate and attract viewers, but both she and the ratings fell flat.

Bottom line, $15 million a year and months of super-hype.... all for nothing.

Old contacts at CBS I spoke with this AM said everyone is making lunch reservation to eat/drink together.... but at restaurants far from Black Rock or West 57th. Everyone wants a "tribal think" to decide who (other than themselves) is to blame for this disaster, but they are eating in out of the way places in Greenwich Village or the East Side, so they won’t be seen together.

There will be much more of this over the weekend.


TOPICS: Business/Economy; News/Current Events
KEYWORDS: chunkykatiesinks; msmwoes; nolegsnoratings; qatyalkhouriq; thepetraprinciple
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Adios by next March (After February ratings book} or June (after May book.)
1 posted on 09/08/2006 8:39:02 AM PDT by MindBender26
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To: MindBender26

like gawking at a car wreck, few linger


2 posted on 09/08/2006 8:40:22 AM PDT by weegee (Remember "Remember the Maine"? Well in the current war "Remember the Baby Milk Factory")
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To: MindBender26

Rush was good...as usual, but the rest of it was DNC talking points.


3 posted on 09/08/2006 8:40:26 AM PDT by Armedanddangerous (Paranoid? I'm carrying a Glock 17, an extra magazine and a knife, why would I be paranoid?)
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To: MindBender26

Gee... never saw THIS one coming. /sarc


4 posted on 09/08/2006 8:40:36 AM PDT by RedCell ("...thou shalt kill thine enemy before he killeth you by any means available" - Dick Marcinko)
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To: MindBender26

Bin Laden is saddened


5 posted on 09/08/2006 8:40:38 AM PDT by Lexington Green (Peace Through Victory)
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To: MindBender26

And how many other viewers were Rush fans? Wait until today's ratings.


6 posted on 09/08/2006 8:40:56 AM PDT by neodad (USS Vincennes (CG-49) Freedom's Fortress)
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To: MindBender26

ping for later


7 posted on 09/08/2006 8:41:40 AM PDT by RayStacy
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To: MindBender26

May the slide continue!!!! Yes!


8 posted on 09/08/2006 8:41:48 AM PDT by BlueAngel
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To: Lexington Green

tony snow live news conference on c-span right now


9 posted on 09/08/2006 8:41:57 AM PDT by chgomac
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To: MindBender26

(a voice on the Titanic)

..."more lounge chairs,Sidney"


Doogle


10 posted on 09/08/2006 8:42:02 AM PDT by Doogle (USAF 69-73...."never store a threat you should have eliminated")
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To: MindBender26

So, what are the numbers?


11 posted on 09/08/2006 8:42:02 AM PDT by RexBeach
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To: MindBender26

Couldn't happen to a nicer group of people

LOL


12 posted on 09/08/2006 8:42:03 AM PDT by MikefromOhio (aka MikeinIraq - Go Bucks!!!)
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To: MindBender26
Time to start dancing in skimpy outfits!


13 posted on 09/08/2006 8:42:15 AM PDT by dead (I've got my eye out for Mullah Omar.)
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To: MindBender26

How did Rush's segment go?


14 posted on 09/08/2006 8:42:47 AM PDT by RightWhale (Repeal the law of the excluded middle)
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To: Armedanddangerous

>Rush was good...as usual, but the rest of it was DNC talking points.

He was great, but horrible for the show ratings.

No Conservative will watch 26 minutes of DNC propaganda to see two minutes of Rush, ans no lib wants to see Rush at all!


15 posted on 09/08/2006 8:42:54 AM PDT by MindBender26 (Having my own CAR-15 in RVN meant never having to say I was sorry....)
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To: MindBender26

Our local CBS affiliate was crowing (on last night's local news) that Katie's rating in the Twin Cities area were much higher than the rest of the country.

Every night, they run a segment of an interview they did with Couric when she visited the local station two weeks ago.


16 posted on 09/08/2006 8:43:02 AM PDT by MplsSteve
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To: dead

Did you see Brit's closing last night? If not, you should try to. You would appreciate it.


17 posted on 09/08/2006 8:43:03 AM PDT by twigs
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To: MindBender26

The only reason it wasn't worse is because Rush was on there, right?


18 posted on 09/08/2006 8:43:11 AM PDT by Howlin (Who in the press will stick up for ABC's right to air this miniseries? ~~NRO)
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To: MindBender26

Her ending of asking for viewers to suggest her sign-off was real tacky, I think she lost a lot of viewers with that one, it just didn't come off as professional.


19 posted on 09/08/2006 8:43:28 AM PDT by dfwgator
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To: dead

How dare you ruin forever my image of the lovely Alizee?


20 posted on 09/08/2006 8:44:01 AM PDT by dfwgator
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