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Getting up to speed on toll ads: They're legal (Austin ad campaign)
Austin American Statesman ^ | 8/14/06 | Ben Wear

Posted on 08/14/2006 6:48:18 AM PDT by Cat loving Texan

Maybe you've seen the ads, the ones with cute 'toon cars talking about how toll roads would solve their congestion problems. Or a variant where a perky car weaves through traffic and past Austin landmarks to the sound of a guy singing how he's "got to get up to speed."

At the end, the car happens on a toll road blessedly free of other cars.

Commuter nirvana.

It didn't take long after those ads began running on television and in theaters a couple of weeks ago for the e-mails to come in. They can't do that, right? No way they can spend "my tax money" to promote toll roads?

Yes, they can (though in this case it's actually borrowed money, not taxes).

And it doesn't take much time or imagination to come up with innumerable other examples of governments spending money to advertise products or services.

The Texas Lottery, for instance. Society is certainly not of one mind about whether government should be in the gambling business. But the lottery is legal, and the state can legally spend money to lure you into buying more multimillion-to-one chances at an Easy Street address.

Capital Metro does it, slapping "dump the pump" signs on its own buses.

It's completely legal, City of Austin ethics expert John Steiner told me, for a government to spend money to promote use of government resources.

Now, in 2004, when Capital Metro was hoping you'd vote for its proposed commuter rail project, the agency came in for some pointed criticism that its "educational" materials violated state law prohibiting political advertising by government.

But commuter rail passed. When the trains start running in 2008, it will be perfectly legal for Capital Metro to spend some of its sales tax to tell you to get on board.

The pro-toll cartoons, which cost the Central Texas Regional Mobility Authority about $195,000, understandably rankle people who hate toll roads.

After all, the question of how much and where we toll roads is very much a live political issue in Texas.

In that light, a government-bought ad portraying toll roads as positive might seem to be inherently political and thus illegal.

But the law specifically defines political advertising as spending promoting a ballot issue, a candidate or an officeholder who might face election down the road, Steiner said.

There's no toll election in sight.

What's happening here, instead, is that the mobility authority has a product it will open next spring — U.S. 183-A in Cedar Park and Leander — and wants you to use it.

Get ready for more. The mobility authority has budgeted another $350,000 to market U.S. 183-A this year. And the Texas Department of Transportation will spend $1.7 million starting in September to promote its three Central Texas tollways opening in December.

A 2003 state law specifically gives mobility authorities and the Department of Transportation the right to spend money on marketing and advertising toll roads.

So, just change the channel if you're offended. The ads are legal.

Getting There appears Mondays. For questions, tips or story ideas, contact Getting There at 445-3698 or bwear@statesman.com.


TOPICS: Government
KEYWORDS: capitalmetro; govwatch; tollroads; transportation
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What a crock this is. Toll roads were a bad idea in New Jearsey, why did we export it to Texas?
1 posted on 08/14/2006 6:48:19 AM PDT by Cat loving Texan
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To: Cat loving Texan

just how would forceing every car to stop and pony up cash would drastically cut down congestion? Seems to me that it would have the opposite effect.


2 posted on 08/14/2006 6:51:43 AM PDT by camle (keep your mind open and somebody will fill it full of something for you)
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To: Cat loving Texan
So, just change the channel if you're offended. The ads are legal.

The ads inspire me to keep up the fight against toll roads...so keep them coming.
3 posted on 08/14/2006 6:52:00 AM PDT by P-40 (Al Qaeda was working in Iraq. They were just undocumented.)
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To: Cat loving Texan

Toll roads don't work in the northeast and make driving more expensive and no quicker. In fact i'd say all the slowing down and stopping for tolls makes the drive take longer. They are a bad idea and I don't want to see them move southward. Driving is expensive enough as it is now and this will be another burden on working class americans.


4 posted on 08/14/2006 7:00:42 AM PDT by SmoothTalker
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To: camle
"just how would forceing every car to stop and pony up cash would drastically cut down congestion? Seems to me that it would have the opposite effect."

You get a sticker in your window and you drive through the "speedpass" lane at full speed and it automatically charges your credit card for the toll.
5 posted on 08/14/2006 7:00:55 AM PDT by TheZMan (Proud supporter of the anti-conservopussy movement.)
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To: Cat loving Texan

Sitting in traffic lines at toll booths wastes gas.

Overcharging for high-speed access wastes money.

Shunpiking is the way to go.


6 posted on 08/14/2006 7:03:03 AM PDT by AbeKrieger (Liberals are the Mongol herds destroying America from within.)
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To: Cat loving Texan
How timely. I just spent over TWO HOURS in stop-and-go traffic coming up on three toll booths, driving across Illinois, on the way from Minneapolis to Chicago for a wedding on Friday. It turned my six hour drive into almost nine hours.

I just about blew a gasket when, after spending just shy of an hour going five miles, the lady at the booth said, "Hi! How are you today?" ...and took my $.80 that I'd been impatiently waiting to give her, while burning gas, freon, my three-year-old's patience, and the declining sanity of his great-grandparents.

7 posted on 08/14/2006 7:03:12 AM PDT by Egon (We are number one! All others are number two... or lower.)
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To: Cat loving Texan

The crime is that in some cases they are upgrading an existing road to controlled access and then changing it to a toll road. That is just wrong.


8 posted on 08/14/2006 7:03:39 AM PDT by RushingWater
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To: Cat loving Texan
For years the expressway from I-64 to the oceanfront in Virginia Beach was a toll road. Eight lanes with a set of toll booths about halfway down. And the city and the state continually asked how could they get traffic to move smoothly down this toll road.

You'd think any fool could see the problem. Eight lanes at a speed limit of 55, where most people drive 65, and at the halfway point everybody has to come to a total halt to throw a quarter in a bucket. And of course there are the lanes for people who don't have a quarter and have to get change. And don't forget the uncoordinated person who misses the bucket and has to get out, pick up his quarter and retry his throw at the bucket. No wonder there were always traffic tie-ups on the Virginia Beach expressway.

They removed the tolls (and the booths) and traffic moved smoothly, until now the road is overcrowded, as are all of the freeways (and bridges and bridge-tunnels) around here. And the state says they can't afford to build new roads with the current budget. The state government's answer?

You got it......TOLLS!!!
9 posted on 08/14/2006 7:07:41 AM PDT by fredhead (Women want me....Fish fear me....I can dream can't I?)
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To: Cat loving Texan
What happens with toll roads? Look at the Massachusetts Turnpike,a self-perpetuating behemoth which long ago became a haven for democRAT political hacks and their families where a full time toll taker makes in excess of $50K/yr.
10 posted on 08/14/2006 7:07:45 AM PDT by Gay State Conservative
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To: Egon
the lady at the booth said, "Hi! How are you today?" ...and took my $.80....

How callous of you! Don't you know that that 80 cents is "for the children"?

11 posted on 08/14/2006 7:09:57 AM PDT by Gay State Conservative
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To: SmoothTalker

you might check out the Florida Turnpike. It works extremely well, relieving traffic from I-95 and other facilities. And it pays for its own maintenance, operations, and updating.


12 posted on 08/14/2006 7:10:11 AM PDT by Real Cynic No More (A member of the Appalachian-American minority -- and proud of it!)
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To: Egon
...and took my $.80 that I'd been impatiently waiting to give her, while burning gas, freon, my three-year-old's patience, and the declining sanity of his great-grandparents.

Well, political sensitivities have prevented them from charging an appropriate toll. If their toll rate were high enough, they would be able to: 1. Keep the cheapies off the road; 2. Fund widening projects that would increase capacity. 3. Provide for perpetual maintenance and operations.

When toll roads don't work, it isn't necessarily due to their being toll roads; it could also be in how they're operated.

13 posted on 08/14/2006 7:12:50 AM PDT by Real Cynic No More (A member of the Appalachian-American minority -- and proud of it!)
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To: Cat loving Texan

This crock is being pushed by Governor Good Hair at the behest of Austin lobbiests and his cronies. It is one of the reasons he is polling at 35% right now.


14 posted on 08/14/2006 7:12:51 AM PDT by Hydroshock ( (Proverbs 22:7). The rich ruleth over the poor, and the borrower is servant to the lender.)
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To: Cat loving Texan

Toll Rolls per se are not a bad idea. Been around since the begining of roads. You can argue about details of them, but to say they are inately a bad idea is foolhearty.


15 posted on 08/14/2006 7:13:18 AM PDT by HamiltonJay
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To: TheZMan

And tracks your movements ;)

Seriously, though.
Speedy-Pass/EZ Pass has already been used in one murder trial (Washington state, IIRC) and some Pacific Northwest lawmakers want to equip all vehicles with the tracking technology, so they can assess mileage/usage taxes.

Just a little jump-start for the tin-foil crowd ;)


16 posted on 08/14/2006 7:13:30 AM PDT by SJSAMPLE
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To: camle

Not if it kept semi trucks off the road and removed all the fee grabbers with their radar and laser guns.


17 posted on 08/14/2006 7:16:07 AM PDT by 308MBR ( "She pulled up her petticoat, and I pulled out for Tulsa!" Abstinence training from Bob Wills.)
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To: TheZMan

IF you're registered, AND you still have to slow way down and squeeze through the booths.


18 posted on 08/14/2006 7:19:13 AM PDT by camle (keep your mind open and somebody will fill it full of something for you)
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To: 308MBR

sorry, but in 35 years or so on the road I have never, never ridden a toll road that was anything but congested. Especially around the toll booths themselves.

forcing motorists to pay a fee has no relationship with the number of motorists unless tha tolls are marketed as a deterrant to driving on that highway - which means more congestion on other roads - roads not built to handle thru traffic.

but rest assured - when the toll boths are in place they'll be urging the public to take the toll road - revenue.


19 posted on 08/14/2006 7:22:13 AM PDT by camle (keep your mind open and somebody will fill it full of something for you)
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To: RushingWater
The crime is that in some cases they are upgrading an existing road to controlled access and then changing it to a toll road. That is just wrong.

That is also against the law in Texas. Where do you get your information?

20 posted on 08/14/2006 7:24:12 AM PDT by 1rudeboy
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