Given the absolute crap that American car companies have tried to pawn off on Africa over the years, it's not surprising that American cars have a horrible name there. American cars had a nasty habit of dying out in the bush - which tends to be fatal for the passengers.
If I worked for DCX and wanted to try to sell cars there, I'd have to do the same thing.
They love the stuff ~ all the time trying to get permission to mail it too.
And those guys have MJ growing wild everywhere.
Who the heck is gonna take that thing "into the bush"???
But these teensy cars are NOT anything that South Africans would be interested in; they look far too easy to carjack.