I don't take much solace in this. The "35%" is essentially the same number who are solid conservatives. This is nothing more than the traditional political split in this country. That being approximately 1/3 Conservative, 1/3 DemocRAT, and 1/3 swing voters with their heads up their A$$.
Things have changed with the Internet, but not really. Those who don't want to believe will not despite the facts being beamed at them at the speed of light.
Still, the Internet has ensured that those of us who justifiably distrust the left wing media and its agenda are able to counter it in real time.
You are so right. 35 percent of us filter our worldview through a logical prism, are self sufficient, and driven by personal responsibility. The rest are led like sheep. The media could care less about us. It's the elitists, the ones driven by guilt, socialists, the devotees of politically correct religion, the parasites on the public dole, and the minorities that benefit from the welfare state that are our opposition.
That's a lot of opposition. These people eat up the swill the media gives them and fully believe it. My wife is one of them.