How rude is that question? I wish he had replied with something like "I would first thank them for their business and ask them to please take time out this weekend to remember those who have made the ultimate sacrifice for America's freedom.
Her face would have turned inside out.
Excellent suggestion. Hofmeister was playing it VERY safe, though, in his comments. For example, when Couric confronted him about greenhouse gases and global warming, Hofmeister abjectly agreed that it existed and needed to be addressed.