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Beer-bot pours chilled drinks for thirsty humans
NewScientist.com ^ | 15:09 27 | Will Knight

Posted on 01/29/2006 12:22:18 AM PST by jb6

Japanese beer maker Asahi plans to give away 5000 personal bartending bots, each of which can store up to six cans of beer in a refrigerated compartment within its belly. At the push of a button the simple robots will open a can and pour the chilled contents into a glass for a thirsty owner.

To win one of the beer-bots, in a promotion for the company's new low malt beer, contestants must collect 36 tokens found on the specially marked beers. But the competition, starting in February, is only open to those in Japan.

Some robotics experts see the promotion as a fun way to promote a wider interest in robotics. Others, however, say it is a gimmick that distracts from genuine robot research.

"I'm not sure about bar-tending, but for home robots I think there is a big market," says Gaurav Sukhatme, a robotics expert at the University of Southern California, US.

Sukhatme believes the robot should help broaden public enthusiasm for robotics. "Companies will often build things like this for advertising but I don't think it's a distraction [from academic research]."

Cleaners and entertainers "I think the sector of home robots in general is about to boom," adds Magnus Wurzer, who organised an event featuring cocktail-making robots in Vienna, Austria in November 2005. "At the moment the home products called robots are but toys, but this will change, features will be added, production will get cheaper."

But Ronald Arkin of Georgia Institute of Technology, US, says the new contraption is a poor advertisement for home robots - which can be more sophisticated. "Home robots are already present," he told New Scientist. "Roomba and Aibo are two good examples - the former for cleaning, the latter for entertainment."

Arkin adds that the beer bot does nothing sophisticated by current research standards and is "just an example of what people can do with robots to gather attention towards a product."

He does, however, see one potential benefit for the company. "It may be cheaper than a Hollywood star," he notes.


TOPICS: Business/Economy; Foreign Affairs
KEYWORDS: beer; business; foreign; robots; technology; yum

1 posted on 01/29/2006 12:22:20 AM PST by jb6
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To: jb6
At the push of a button the simple robots will open a can and pour the chilled contents into a glass for a thirsty owner.

What, they don't have wives over there?
2 posted on 01/29/2006 12:24:00 AM PST by Jaysun (The plain truth is that I am not a fair man, and don't want to hear both sides.)
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See also:

Beer Pouring Robot, Finally! ~ Is this the Ultimate Robot?
  Posted by Ernest_at_the_Beach
On General/Chat 01/28/2006 8:31:43 PM CST · 9 replies · 82+ views


gizmodo.com ^ | Thursday26January2006 | staff
Beer Pouring Robot, Finally! READ MORE: Gadgets, Japan Only, beer This is it, it has finally happened. I think I can confidently say that regardless of anything else posted here, nothing will ever top this gadget. This is Asahi, a beer pouring robot from Japan. It can refrigerate up to six cans of beer, two mugs, and with a simple push of a button it will pour a beer into the mug with perfect head every time. It gets even better too, this thing is free! Kind of. You have to collect 36 seals found on specially marked Asahi beer,...

3 posted on 01/29/2006 12:24:18 AM PST by Keith in Iowa (suffering from tagline fatigue...)
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To: jb6
http://www.freerepublic.com/focus/f-chat/1567000/posts
4 posted on 01/29/2006 12:25:07 AM PST by snowsislander
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To: Jaysun

Heh Heh.

I fore see this as a no sale toy.

We have a similar bot that was fun for about an hour it has been buried in a closet ever since.


5 posted on 01/29/2006 12:27:27 AM PST by Global2010 (Have You Smootched your Pooch Today?)
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To: Jaysun

My wife's volume button is stuck on...


6 posted on 01/29/2006 12:31:31 AM PST by endthematrix (None dare call it ISLAMOFACISM!)
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To: jb6

Is this a 3 foot robot with a flat head?


7 posted on 01/29/2006 12:35:57 AM PST by ansel12
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To: Jaysun

Scotch?

8 posted on 01/29/2006 12:36:19 AM PST by endthematrix (None dare call it ISLAMOFACISM!)
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To: endthematrix
My wife's volume button is stuck on...

Mine says I never listen to her. At least I think that's what she said.
9 posted on 01/29/2006 1:02:23 AM PST by Jaysun (The plain truth is that I am not a fair man, and don't want to hear both sides.)
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To: endthematrix
Wow! I bet that one's so frigid that the heater kicks on every time she spreads her legs.
10 posted on 01/29/2006 1:03:57 AM PST by Jaysun (The plain truth is that I am not a fair man, and don't want to hear both sides.)
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To: jb6

They are missing the perfect sales pitch:

"BEER! IT'S GOOD FOR WHAT ALES YOU!"


11 posted on 01/29/2006 5:05:21 AM PST by punster
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To: jb6

12 posted on 01/29/2006 5:47:58 AM PST by SquirrelKing
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To: Jaysun
Re: What, they don't have wives over there?

Yeah, that's one thing I miss about my ex-wife...

13 posted on 01/29/2006 5:52:26 AM PST by Bender2 (Stop doodling around... Read the first three chapters of my Science Fiction novel.)
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To: SquirrelKing
Gad! Squirrel, where did you steal that photo from?

That's the price of being a celebrity on FR... No privacy.

14 posted on 01/29/2006 5:56:17 AM PST by Bender2 (Stop doodling around... Read the first three chapters of my Science Fiction novel.)
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To: Bender2

LOL


15 posted on 01/29/2006 9:14:30 AM PST by SquirrelKing
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