Another key element is Bush needs to get out in front of the tv public more and push home the "we haven't had another attack BECAUSE we've been listening and watching these possible terrorists and keeping them from carrying out plans with one another" That says IT ALL! NO ONE wants a repeat of 9/11 and the democrats sure aren't going to stand up and protect us - heck, they can't even identify who the enemy is and they're too busy protecting Joe Jihad from "torturous methods" by the evil Bush administration.
One of the audience members during Pres. Bush's comments and Q&A in Kentucky the other day stood up and said he didn't have a question, he had a comment, and then he thanked the president for keeping us safe for the past four years. The audience exploded in applause. I know, a friendly audience, but it still shows people recognize that Pres. Bush is committed to our safety even to his own political damage.