The project was so secret at People that I dealt directly with the top editor, Martha Nelson, and one of her high-ranking lieutenants. Even my editors at the D.C. Bureau knew nothing of the story, which was code-named "Project Green Door." (Perhaps from another porn movie title.)
Ultimately the story died because of money. The Felt family and their attorney wanted a lot of money, and People magazine - with my blessing - backed away in what would have been a case of "checkbook journalism." Reputable news organizations don't pay a penny for news. This also was during the Jayson Blair plagiarism scandal at The New York Times. The ethical meters at news organizations were tuned to full alert, or should have been.
I was still convinced that Felt was Deep Throat, so I took the story to an author friend of mine who had written several books for HarperCollins, which would not be bound by the monetary precepts of journalism. The book publisher would have no prohibitions against buying Felt's story.
HarperCollins subsidiary Regan Books agreed to the project. By then, I was immersed in my job here. I asked my author-friend, Jess Walter of Spokane, Wash., to take over and do most of the legwork. I happily agreed to give him most of the book advance.
Looks like his own words may haunt him:
"Follow the money."
Hmmm...couldn't People have published the story for free? I mean, if the deal fell through (no pun intended), couldn't they just say, "Fell came to us claiming to be Deep Throat?"
They steal it.
This has restored a modicum of respect to People.