[Musket]

They probably just need to sell magazines. Whenever they need to sell magazines they put a Conservative on the cover. Then it's back to the same-old-same-old for 6-12 months.

[Quilla]

Add a few conservative leaning articles with a cover to match and imagine how may copies they'd sell every week.

[Radix]

"They probably just need to sell magazines. Whenever they need to sell magazines they put a Conservative on the cover. Then it's back to the same-old-same-old for 6-12 months.'

Something like "Sweeps week" for the television networks? I concur.