I don't think what we're witnessing is the beauty of capitalism. What we're seeing is the banality of greed. We have a retail establishment that in its collective greed has basically said, "Now that we have over 76 percent of the market locked up, let's just disregard their cultural biases so we can grovel for the last blood cent." I think the beauty of capitalism would be more rightly demonstrated by some retailer that says I know who my market is, the 76 percent of Americans who believe Christmas stands for something other than spending money, and sticks to its principles...not sells them.
Wrong. These stores are catering to EVERYONE. THAT is the beauty of capitalism.
Odd(NOT) that the Macys ad today had no trouble advertising for "After Christmas sales" today. I refuse to give this company who was loathe to use the Christmas word before Christmas any of my money.