Unfortunately, Keyes is too good for politics. For the more logical, more conservative portion of the population, Keyes is a good thinker. However that isn't the majority - when people in the liberal, feeling-oriented part have formed a mutual obfuscation society, they literally loathe people who break the spell by telling the truth.
. . . it's time for people in the conservative, thoughtful part to form a mutual declaration of facts society. Don't count on the MSM!
Then tell him to stop running for office.
He's embarrassing the hell out of the Republican Party.