I guess that's why there continues to be thousands of low-fat products on the shelves to this day, including SnackWells.
The "craze" may end, but the concept is permanently burned into the public psyche. Low-carb products are here to stay.
That may be true, but I've never bought anything just because it's "low carb" (although I do *love* the hokey marketing phrase "net carbs"), while I do tend to look for low-fat foods, when possible.
There's always going to be a core that sticks to it. But low fat doesn't rule the roost like it used to. I remember in the heyday of low fat spending 5 minutes combing through the sausage section on a desperate search for one damn non-turkey/non-low fat/ keilbasa and finding none, now I go to that section and there are still the low-fat and turkey keilbasas (and they still taste like wood) but you can actually find a whole subsection of good old fashioned fatty sausages the way God intended.