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Ofcom bans 'derogatory' faggot advert
The Telegraph ^ | 05/07/2004 | Staff

Posted on 07/05/2004 11:55:24 AM PDT by ijcr

A radio advert for supermarket chain Somerfield has been banned after its use of the word faggots was deemed to be "highly derogatory".

The avert(sic)featured a husband complaining that his wife served him the same meals every week. When she told him it was Friday so he was getting his usual faggots, he replied: "I've nothing against faggots, I just don't fancy them."

Three listeners complained to media watchdog Ofcom, saying faggots alluded to homosexuals.

Somerfield insisted: "The ad refers only to food products. Faggots were chosen to demonstrate the idea because they are commonly perceived as an outdated and slightly comical product, not because of any allusions to homosexuality."

But Ofcom ruled against the supermarket chain and banned the advert from being broadcast again in its present form.

"Irrespective of the advertiser's denial of intent and the brevity of the campaign, we believed that the aired comment was likely to have been perceived at best as innuendo," Ofcom said.

"The phrase could clearly be seen in connection with homosexuality. As the term faggot, when used in this context, is a highly derogatory term, we believed that it was capable of causing serious offence."


TOPICS: Business/Economy; Culture/Society; Extended News; Government; United Kingdom
KEYWORDS: australia; australiaaustralia; censorship; freespeech; gay; gdaybruce; homosexualagenda; isnamesnotbruce; nopoofters; sausages; wordnazis; wordpolice
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Three people complained....WTF.


1 posted on 07/05/2004 11:55:24 AM PDT by ijcr
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To: ijcr

Hahaha! I didn't expect to be beaten to this one. I'll never get over seeing Mr Brain's Frozen Faggots in Sainsbury's. And don't get me started on Fairy Powder.


2 posted on 07/05/2004 11:58:18 AM PDT by prion (Yes, as a matter of fact, I AM the spelling police)
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To: ijcr

OMG! ROTFLMAO!


3 posted on 07/05/2004 12:00:03 PM PDT by Az. Mike
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To: ijcr

When it comes to Brit-speak, what's a faggot? I know that it means a stick of wood (for a fire), but does it also mean a stick shaped piece of meat?


4 posted on 07/05/2004 12:00:17 PM PDT by Stirner
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To: prion

And those bloody fairy lights!


5 posted on 07/05/2004 12:01:46 PM PDT by Mears
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To: Stirner
My Welsh friends were quite dismayed when they found out that "faggot" in the US was a poof.

I believe they refer to a meat pie in Wales.

6 posted on 07/05/2004 12:04:27 PM PDT by doberville (Angels can fly when they take themselves lightly)
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To: ijcr

Heh. I once left a couple of piles of branches tied into bundles on my lawn. A friend of mine came over later and the first words out of his mouth were: "Why do you have those two faggots tied up on your lawn?"


7 posted on 07/05/2004 12:04:56 PM PDT by Zeroisanumber
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To: ijcr
Pork Faggots in a Rich West Sauce?

Hey, you know we have Cherry Pepto Bismol in the States now.....

8 posted on 07/05/2004 12:07:03 PM PDT by b4its2late (John Kerry changes positions more often than a Nevada prostitute!!!)
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To: Stirner

Cigarette.


9 posted on 07/05/2004 12:07:56 PM PDT by LouisWu
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To: ijcr


is this what they serve in the Al-Jazeera commissary?
10 posted on 07/05/2004 12:17:02 PM PDT by Bobby777
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To: ijcr

Interesting note: The French term for the musical instrument bassoon is 'Fagot', and I knew a gay guy who played bassoon, and he used to laugh at himself for being a faggot playing a fagot...


11 posted on 07/05/2004 12:19:09 PM PDT by Ed Straker (...'And smash him'... - W. E. Fairbairn)
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To: Bobby777

That should be the meal, every Friday, at Gitmo!


12 posted on 07/05/2004 12:20:21 PM PDT by Az. Mike
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To: Az. Mike

LOL ... and it's in a "rich West" sauce ... too funny


13 posted on 07/05/2004 12:21:54 PM PDT by Bobby777
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To: Bobby777

Here's what's left of your camel, Achmed! Bon Apetit'


14 posted on 07/05/2004 12:24:40 PM PDT by Az. Mike
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To: ijcr

Freedom of speech - evaporating near you.


15 posted on 07/05/2004 12:25:57 PM PDT by AD from SpringBay (We have the government we allow and deserve.)
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To: Stirner

I found this, it doesn't really help much but the reviewer seemed to like the faggots:

http://www.ciao.co.uk/Mr_Brains_Pork_Faggots__Review_5340653


16 posted on 07/05/2004 12:26:02 PM PDT by babaloo999 (Liberals say they're "Progressive". So is cancer.)
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To: ijcr

Queer faggots?


17 posted on 07/05/2004 12:26:59 PM PDT by lilylangtree (Veni, Vidi, Vici)
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To: babaloo999; Stirner

A lot of it is in English, I was able to translate and understand most of it. : )


18 posted on 07/05/2004 12:28:09 PM PDT by babaloo999 (Liberals say they're "Progressive". So is cancer.)
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To: prion
I'll never get over seeing Mr Brain's Frozen Faggots in Sainsbury's. And don't get me started on Fairy Powder.

Britain is a marvelous place - you can "knock up" your girlfriend without having to take a paternity test.

19 posted on 07/05/2004 12:30:46 PM PDT by asgardshill
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To: Az. Mike

LOL ... it's the perfect meal to serve to terrorists ... or buried with ...


20 posted on 07/05/2004 12:31:04 PM PDT by Bobby777
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