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Viewers' favorite ads crude, rude and furry (USA Today's 16th Annual SB Ad Meter)
USA Today ^ | 2.2.04 | Bruce Horovitz

Posted on 02/02/2004 5:27:53 AM PST by mhking

Edited on 04/13/2004 1:41:46 AM PDT by Jim Robinson. [history]

In the dog-eat-dog world of creating great Super Bowl spots, Anheuser-Busch has once again made the rest of the marketing giants roll over.

A Clydesdale-wannabe donkey finished third for Anheuser-Busch, followed by another A-B ad featuring a gas-passing horse that spoils a sleigh-ride date.


(Excerpt) Read more at usatoday.com ...


TOPICS: Culture/Society; Extended News; News/Current Events
KEYWORDS: ads; advertising; bestandworst; marketing; superbowl; topten; workingdogs
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To: Age of Reason
Who cares about this crap.

Throw out your TV's and get a life.



What and get a p.c. and a internet connection
61 posted on 02/02/2004 8:02:28 AM PST by al baby (Hope I don't get into trouble for this)
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To: PogySailor
The Ford GT ad was in pre-game. I saw the commercial just before kickoff.

62 posted on 02/02/2004 8:06:16 AM PST by No.6
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To: mhking
"His pedigreed border collie is outperformed by a working stiff's mutt that bites the yuppie's crotch to get him to give up his Bud Light."

Uh, guys? That's no mutt, that's a pedigreed Border Terrier. Gotcha.

63 posted on 02/02/2004 8:12:51 AM PST by Darnright
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To: mitchbert
I'm a sentimental old fool. My favorite ad was the 2002 Budweiser ad with the Clydesdales bowing to the location of the NYC 9/11 disaster.
64 posted on 02/02/2004 8:57:18 AM PST by COBOL2Java (If you can read this, thank a teacher. If you are reading this in English, thank a soldier.)
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To: mhking
I'm still amazed at how much crappy beer must be consumed in this country to pay for those hyperexpensive ads. I wouldn't drink Bud, Coors, Miller or any of their variations on a bet. Weaselpee, all of them.
65 posted on 02/02/2004 9:01:00 AM PST by Hank Rearden (Dick Gephardt. Before he dicks you.)
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To: dion
But even as I was watching it I thought to myself that if you weren't a fan of the show you probaby wouldn't "get it".

You are both right.
I thought they were the lamest of the night.

Having no clue that these guys were 'famous', I figured they just went on the cheap and hired some rednecks for unfunny commercials.

66 posted on 02/02/2004 9:03:17 AM PST by eddie willers
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To: Dane
The bear is not getting carded for Pepsi. He is providing ID for writing a check!
67 posted on 02/02/2004 9:21:43 AM PST by 7thson (I think it takes a big dog to weigh a 100 pounds.)
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To: DouglasKC
That was hysterical!
68 posted on 02/02/2004 9:55:35 AM PST by ffusco (Maecilius Fuscus,Governor of Longovicium , Manchester, England. 238-244 AD)
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To: RossA
The bear had to produce ID because he was paying by check. How else would he pay?

There've been hundreds of reports of bears in the wild charging.

69 posted on 02/02/2004 11:05:00 AM PST by archy (Angiloj! Mia kusenveturilo estas plena da angiloj!)
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To: RossA
Food stamps?
70 posted on 02/02/2004 11:21:48 AM PST by Old Professer
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To: mhking
They left out the best: The Orange County Choppers ads for AOL. I don't like AOL, but I love to watch the family at OCC. Fun stuff.

71 posted on 02/02/2004 11:27:38 AM PST by redhead
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To: Pan_Yans Wife
"The AOL commercials featuring the Teutels from OCC, were humorous, though."

Agreed. My favorites.

72 posted on 02/02/2004 11:28:42 AM PST by redhead
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To: mhking
Only one commercial mattered.

All words are useless beyond this point.

73 posted on 02/02/2004 11:32:43 AM PST by Rate_Determining_Step (US Military - Draining the Swamp of Terrorism since 2001!)
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To: mhking
Crude, rude, talentless and just plain stupid. The inanity of it all would be making headlines if it wasn't upstaged by the even worse halftime garbage.
74 posted on 02/02/2004 11:35:39 AM PST by Aquinasfan (Isaiah 22:22, Rev 3:7, Mat 16:19)
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To: Savage Beast
I think I'll avoid Anheuser-Busch in the future. If they don't have any better taste or judgment than this, it's bound to be reflected in their products.

Back in the early summer of 1990 the southern Indiana town of Petersburg suffered severe local river flooding that knocked out their water treatment plant and sewage plant. No big problem; the governor had a couple of local National Guard units move their water tankers and trailers down there, and a local dairy suplied empty gallon milk jugs until the water subsided and emergency pumps could be reinstalled.

Then on the afternoon of june 2nd around 5PM, out of a more or less clear sky, a tornado hit the town with precious little warning, destroying one local elementry school, several churches, at least two dozen of the city's downtown stores and businesses and dozens of homes. At least seven local residents were killed, and conditions for those going house to house looking for survivors and bodies were not pleasant and more than a little dangerous. To compound the problems that first evening as the sun was setting, thousands of roofing shingles had been ripped loose from homes, and where they came to rest, about half had the nails in them pointing upward. The first dozen or so ambulances and state police cars to respond didn't get far, but we made it through that first night, with rain and warnings of additional tornadic winds a constant threat. It was bad.

The Salvation Army, Mormons, Red Cross and other relief agencies had response units ready to move in but the streats had to be cleared of smashed trees, thrown vehicles and a few redeposited buildings before they could get in, and those shingles and tiles had to be cleared off the streets as well. And, of course, there was still no usable water.

The first truck to make it into town didn't wait: it was an eighteen-wheel semitrailer with eighteen flats flopping and slapping as it staggered down the street at around 5 miles an hour. The fact that it was a Budweiser beer trailer only added to the irony of the moment.

When it stopped, they started unloading on the spot. The St Louis Anheuser-Busch breweries had filled plain white cans that hadn't received their complete markings with water, six to the pack, 24 to the case, cases and cases and cases on pallets in the truck. More trucks followed the first one after the streets had been swept, but the deliberate sacrifice of the tires on that one truck was a Godsend that next morning, and just exactly the boost in morale that a lot of tired, wet, overworked, hungry and thirsty rescuers and relief workers needed. I''ll never forget how Budweiser came through for us down there that week, even if their ad agency's ads may sometimes come out trashy or tacky. That truckdriver got his load through to us just as sweet as any load of beer kegs ever pulled by Clydesdales. Though Budweiser was never a particular favourite of mine, it has been ever since.

Of course, they may have sent trailers full of water elsewhere too. I only know about that one place.

June 2, 1990 Outbreak - The largest outbreak of tornadoes ever in Indiana, 37 tornadoes ripped across 31 counties killing 8 people. Downtown Petersburg was severely damaged. Across the Midwest this outbreak produced 64 tornadoes in 9 states, with 9 people killed.

75 posted on 02/02/2004 11:37:15 AM PST by archy (Angiloj! Mia kusenveturilo estas plena da angiloj!)
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To: mitchbert
I'm going to date myself here...

A nice dinner, maybe a good movie, and then some dancing afterward? Of course if you get too fresh, you can always slap yourself.

76 posted on 02/02/2004 11:38:38 AM PST by archy (Angiloj! Mia kusenveturilo estas plena da angiloj!)
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To: eddie willers
Having no clue that these guys were 'famous',

If you get the Discovery Channel the American Chopper show is on tonight. 9pm central time. Great entertainment and they build some fantastic bikes. Mikey cracks us all up. He's really funny.

77 posted on 02/02/2004 11:39:05 AM PST by barker (Bush/Cheney '04)
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To: DouglasKC
The Christmas episode had all of us just about rolling on the floor. Mikey and his "Charlie Brown" tree.
78 posted on 02/02/2004 11:41:56 AM PST by barker (Bush/Cheney '04)
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To: DouglasKC
The Christmas episode had all of us just about rolling on the floor. Mikey and his "Charlie Brown" tree.
79 posted on 02/02/2004 11:42:34 AM PST by barker (Bush/Cheney '04)
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To: thesummerwind
I thought it was cute the donkey tried hair extensions.
80 posted on 02/02/2004 11:47:40 AM PST by TwoSue
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