Initial Democrat crisis — “This ‘basket of deplorables’ thing is killing us! We’ve got to find some way to get the media focused on something else!”
Second Democrat crisis — “This fainting thing is killing us! Can we get people focused back on the ‘basket of deplorables’? That was better!”
“Basket of deplorables” = Romney speaking of “47% of the voters”
You defame the supporters of your opponent only at your own great risk. Just does not pay.