He sent his wife Heidi this time because last time he was in the city he got heckled by 2 of the 12 voters who actually bothered to show up...Cruz is scared to go back because of those new york values...
“Texas Senator Ted Cruz officially announced that he’s running for president. Cruz said that after doing exhaustive research to see if he had a real chance to win, he said, ‘I’m gonna run anyway.’” –Jimmy Fallon
http://politicalhumor.about.com/od/Ted-Cruz-Jokes/a/Ted-Cruz-Jokes.htm