(Flashback) Obama Administration Spent Billions on Image Advertising

The Fiscal Times ^ | 10/9/2015 | Eric Pianin

[Republican Wildcat]

A Congressional Research Service study last year discovered that at the very minimum, the Obama administration had spent a total of $4.4 billion on outside advertising contracts between fiscal 2009 and 2013, including $892.5 million in the final year. That total didn’t include other in-house advertising and promotional activities that could greatly add to the total cost. The biggest spenders in 2013 included the Department of Defense ($419 million), HHS ($197.4 million), the Department of Education ($128.8 million) and the Department of Veterans Affairs ($61.8 million).

According to the CRS figures extracted from the Federal Procurement Data System, here is how much the Obama administration spent at a minimum on outside advertising contracts during the first five years the president was in office:

FY 2009 -- $1.18 billion

FY 2010 -- $946 million

FY 2011 -- $750 million

FY 2012 -- $700 million

FY 2013- $892.5 million.

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TOPICS: Miscellaneous
KEYWORDS: taxpayerfundedads

[Republican Wildcat]

Remember the firestorm of media outrage over this? < / s >

[KarlInOhio]

It’s not like he could have spent it on substance advertising instead of image advertising. He went with his strengths.

[clearcarbon]

"Obama Administration Spent Billions on Image Advertising"

[SMARTY]

All that ‘marketing’ and NO product!

[Track9]

Empty chair..

[Eagle Forgotten]

“The biggest spenders in 2013 included the Department of Defense ($419 million)....”

That makes me think it included military recruitment ads. I see a lot of them regardless of who’s President.

It’s not image advertising.

[RatRipper]

It didn’t work. He still exuded the impression that he is/was just a smart “a$$” punk.