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Jeep faces being forced to change name over 'cultural appropriation' under woke professor's plan to overhaul federal law
UK DAILY MAIL ^ | 05/22/2026 | Stephen Lepore

Posted on 05/24/2026 4:40:00 AM PDT by DFG

Jeep should be forced to change the name of its Grand Cherokee SUV to prevent it profiting from cultural appropriation, a woke law professor claims.

J Janewa Osei-Tutu, a Ghanaian/Canadian/American intellectual property attorney and teacher at Miami University believes federal laws should be changed to 'protect cultural personality.'

I n her paper on race, racism and the law she argues that, similar to how Pepsi or Taylor Swift cannot have their names used without permission, cultural identities should not be profited from without consent.

'[W]e should also have a right to control not only the commercial use of our individual personal identities but also our collectively held cultural identities,' she writes.

Osei-Tutu refers to intellectual property laws as 'underinclusive - at least in relation to valuable intangible cultural heritage from indigenous communities and local communities from the global south.'

Her perceived flaws in the laws allow corporations to 'capture and monetize this unprotected resource, which means that it is exposed and subject to misappropriation.'

She specifically cites Jeep, which has sold the Grand Cherokee since 1992 and has even negotiated with the Cherokee Tribe over the usage of the name but stopped short of ditching it.

Her ideas amount to making 'cultural appropriation' illegal, according to conservative legal analyst Jonathan Turley.

'The proposal in this article would blow apart the copyright laws and use them to weaponize claims of cultural appropriation. It would codify the culture of viewpoint intolerance and speech regulation that currently characterizes higher education,' he writes.

It would force corporations to face 'endless lawsuits' and also end cultural influences that immigrants bring to American culture.

(Excerpt) Read more at dailymail.com ...


TOPICS: Conspiracy
KEYWORDS: anotherfakeindian; appropriation; automotive; canada; cherokee; ghana; jeep; jeepcherokee; oseitutu

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To: Sirius Lee

I loved those!


21 posted on 05/24/2026 5:13:01 AM PDT by wally_bert (I cannot be sure for certain, but in my personal opinion I am certain that I am not sure..)
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To: DFG

The foreigner can KMA!


22 posted on 05/24/2026 5:13:48 AM PDT by CodeToad
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To: Deaf Smith

” I thought this was a conflict with Eugene The Jeep”

That makes about as much sense as this moron.


23 posted on 05/24/2026 5:14:58 AM PDT by V_TWIN (America....so great even the people that hate it, won't leave)
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To: DFG

Gee, another immigrant who doesn’t like the way things are here


24 posted on 05/24/2026 5:23:40 AM PDT by A_Former_Democrat (The point of a gun is the only law that leftists understand )
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To: Lazamataz

I hope she goes after Florida State University.

THAT will be popcorn worthy.

Last SJWs that tried that jackassery felt the full wrath of the Seminole Nation.


25 posted on 05/24/2026 5:23:50 AM PDT by V_TWIN (America....so great even the people that hate it, won't leave)
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To: DFG

And I was about to release a new product under the brand name, “J Janewa Osei-Tutu.“. I guess I have to re-think that. //sarc


26 posted on 05/24/2026 5:24:39 AM PDT by Vermont Lt
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To: DFG

and all the indians tribes should have to give up their casinos, electricity, and running water because that is cultural appropriation of the west!


27 posted on 05/24/2026 5:27:28 AM PDT by TexasFreeper2009
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To: DFG

J Janewa Osei-Tutu should be forced to live on a reservation, in animal skins, not use electracy or cars, medicine, you know because of “cultural appropriation”.


28 posted on 05/24/2026 5:30:14 AM PDT by Vision (“Our Democracy” means "Our Slush Fund." The Left is hate.)
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To: DFG

From 2022...

https://www.motortrend.com/features/1604-trail-head-how-the-jeep-got-its-name

FWIW, I just call them Eugenes..

If they weren’t crap, I’d’ve bought one.

Sigh.


29 posted on 05/24/2026 5:31:19 AM PDT by mewzilla (Swing away, Mr. President, swing away! 🇺🇸 🏴󠁧󠁢󠁥󠁮󠁧󠁿)
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To: mewzilla

Dear heaven...

They’re doing a Cherokee Hybrid now...

To my mind that’s the real insult.


30 posted on 05/24/2026 5:33:19 AM PDT by mewzilla (Swing away, Mr. President, swing away! 🇺🇸 🏴󠁧󠁢󠁥󠁮󠁧󠁿)
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To: DFG

Companies use names held in high esteem
Companies do not use derogatory names

Chevy used the word “Nova” for their new car
In some markets, Nova meant “No Go”. Same car in those markets got a local name.


31 posted on 05/24/2026 5:34:51 AM PDT by Steven Tyler
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To: Steven Tyler

Some people are so educated that they turn into pinheads


32 posted on 05/24/2026 5:35:49 AM PDT by Steven Tyler
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To: DFG

Yet another nitwit “professor” who has an opinion that is less than worthless. It is shocking that this pathetic person is employed anywhere.


33 posted on 05/24/2026 5:36:51 AM PDT by hal ogen (First Amendment or Reeducation Camp?)
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To: Fresh Wind

And a product a Tutu


34 posted on 05/24/2026 5:37:21 AM PDT by Vaduz (NEVER TRUST A DEMOCRAT)
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To: mewzilla

The Jeep Cherokee hybrid.

For the vehicular equivalent of the rhinestone cowboy...


35 posted on 05/24/2026 5:38:43 AM PDT by mewzilla (Swing away, Mr. President, swing away! 🇺🇸 🏴󠁧󠁢󠁥󠁮󠁧󠁿)
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To: FatherofFive

Cherokee is the name of a county in North Carolina. How do they know that it’s not named after that?


36 posted on 05/24/2026 5:39:10 AM PDT by Cowgirl of Justice
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To: V_TWIN

Just to set the record: She is at the University of Miami in Florida not Miami University in Ohio. Could have been either but as a former faculty in the Ohio one I’m glad to have the distance.


37 posted on 05/24/2026 5:46:30 AM PDT by organicchemist (Without the second amendment, the first amendment is just talk)
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To: DFG

Ok. Fine, dipwad.

Here’s a primer of how I’ll treat such a law:

Libs can no longer enjoy food from which proprietors illegally profit from cultural appropriation.

No more ‘mexican’ food, etc. In particular: No Italian for you!


38 posted on 05/24/2026 5:53:29 AM PDT by logi_cal869 (-cynicus the "concern troll" a/o 10/03/2018 "/!i!! &@$%&*(@ -')
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To: DFG
From the article’s title, I thought Eugene was suing the Jeep Corporation. I was wrong again.


39 posted on 05/24/2026 5:56:33 AM PDT by Leaning Right
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To: DFG

Sooo many offended by the Cherokee name . . . that is why it has been such a popular model.

These people make me puke steel balls!!!!!!


40 posted on 05/24/2026 5:57:51 AM PDT by RatRipper
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