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Husband of Former DHS Spox Under Senate Investigation for Kristi Noem Campaign Ad
Mediaite ^ | March 10, 2026 | Ahmad Austin Jr.

Posted on 03/10/2026 3:21:08 PM PDT by Miami Rebel

The husband of former Homeland Security spokesperson Tricia McLaughlin is under investigation over a campaign ad that heavily featured Secretary Kristi Noem.

Days before President Donald Trump’s decision to relieve her of her duties, Noem testified before Congress to discuss her department’s funding. During this hearing, multiple members of Congress grilled Noem on the $220 million that went to subcontractors to fund an ad campaign. The ads, starring Noem, largely focused on the department’s deportation efforts. Her alleged ties to the recipients of the contracts led to questions about potential conflicts of interest.

In a letter published Tuesday, Senators Peter Welch (D-VT) and Richard Blumenthal (D-CT) announced an investigation into Ben Yoho — McLaughlin’s husband. Yoho, as part of the firm Strategy Group, allegedly received part of a $143 million contract for the ad campaign. McLaughlin denied any wrongdoing after Sen. John Kennedy (R-LA) grilled Noem about the issue at a hearing last week, ahead of her firing.

The letter read:

According to public reporting, the Strategy Group—and you yourself—have a long relationship with DHS Secretary Kristi Noem and her Chief Advisor Corey Lewandowski. Secretary Noem confirmed at a hearing before the Senate Judiciary Committee on March 3, 2026 that your firm managed the ad campaigns for her 2022 gubernatorial campaign. Mr. Lewandowski reportedly served as the intermediary that facilitated your company’s work on that campaign. In 2023, you attended then-Governor Noem’s inauguration and sat next to Mr. Lewandowski. Between 2023 to 2024, the Strategy Group was awarded an $8.5 million contract to produce a series of commercials starring then-Governor Noem pretending to perform various jobs. According to public reporting, Mr. Lewandowski also hired you to provide services for the press campaign to promote Secretary Noem’s memoir in 2024.9 Most recently, the Strategy Group received a subcontract from Safe America Media to help produce a DHS ad campaign while your wife, Tricia McLaughlin, served as the Assistant Secretary of Homeland Security for Public Affairs. And this week, Secretary Noem testified before the Senate Judiciary Committee that she knows both you and your firm.

Despite your wife’s recent social media statement that neither you nor the Strategy Group “have ever had a contract with DHS,” the Strategy Group confirmed this week that it did receive a subcontract to work on the no-bid ad campaign awarded to Safe America Media, that it was paid $226,137.17 total for 5 film shoots, 45 produced video advertisements and 6 produced radio advertisements. It is not clear why Safe America Media, a company that was incorporated seven days before it received the $143 million contract, was awarded such a large sum on an uncompetitive basis to perform work it has no proven record of undertaking.

The senators then requested various documents from Yoho by Friday, including a copy of the contract, any invoices “connected to the DHS ad campaign,” and any communications he or his team may have had with DHS personnel.


TOPICS: Miscellaneous
KEYWORDS: benyoho; connecticut; coreylewandowski; dhs; griftingisthenorm; johnkennedy; kristinoem; louisiana; noem; peterwelch; richardblumenthal; southdakota; triciamclaughlin; vermont

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I know the letters are from Democrats, but John Kennedy was right to call the ad campaign "spending porn." The cost is nuts, the ads are way too personal, and the way the contract was awarded to a Noem pal reeks.
1 posted on 03/10/2026 3:21:08 PM PDT by Miami Rebel
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To: Miami Rebel

I will care about this when the Dims speak out against the Minnesota welfare fraud.


2 posted on 03/10/2026 3:25:05 PM PDT by throwthebumsout
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To: Miami Rebel
"Senators Peter Welch (D-VT) and Richard Blumenthal (D-CT) announced an investigation into Ben Yoho..."

Do you know that if Yoko Ono married Ben Yoho, she'd be Yoko Ono Yoho?

3 posted on 03/10/2026 3:35:14 PM PDT by fidelis (Ecce Crucem Domini! Fugite partes adversae! Vicit Leo de tribu Juda, Radix David! Alleluia!)
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To: fidelis

There was a congressman named Yoho up in Gainesville/Ocala till recently. Yo-ho-ho was what my friends called him. Good guy.


4 posted on 03/10/2026 3:40:20 PM PDT by Miami Rebel (RE)
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To: Miami Rebel

I don’t think you’ve ever posted an article critical of dems. Ever. Why is that?


5 posted on 03/10/2026 3:40:58 PM PDT by Sirius Lee ("Never argue with a fool, onlookers may not be able to tell the difference.)
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To: Miami Rebel

How much of the money was for producing the ad vs buying air time? I figure air time would be the most expensive part.


6 posted on 03/10/2026 3:42:10 PM PDT by fruser1
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To: Miami Rebel

I thought the results of the ad with Noem on the horse was brilliant. It made a strong case for the border jumpers to report their presence to Immigration and leave the country with money until their return is permitted. The DemonKKKrats know it; and are demonizing Kristi Noem, and those around her, with revenge.


7 posted on 03/10/2026 3:42:51 PM PDT by jonrick46 (Leftniks chase illusions of motherships at the end of the pier.)
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To: Miami Rebel

Clinton Foundation, Obama founcation, Obama staffers on Netflix board, Clinton staffers given high ranking positions on CNN, ABC News, DisneyCorp... Heck, even Million Points of Light foundation.

Excuse me, I don’t find any ethical problems here except for the fact she works for Trump and isn’t part of the “family”


8 posted on 03/10/2026 3:47:00 PM PDT by Skywise
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To: Miami Rebel
"Yo-ho-ho was what my friends called him."

Sounds like something you'd call a pirate.

9 posted on 03/10/2026 3:54:48 PM PDT by fidelis (Ecce Crucem Domini! Fugite partes adversae! Vicit Leo de tribu Juda, Radix David! Alleluia!)
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To: Skywise

We’ve got both houses and the DOJ has come up empty.

I would say that unlike the scandals you mention, this one suggests federal dollars were funneled to an cabinet secretary’s buddy.


10 posted on 03/10/2026 3:55:56 PM PDT by Miami Rebel (RE)
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To: throwthebumsout

Exactly.


11 posted on 03/10/2026 4:04:45 PM PDT by No name given ( Anonymous is who you’ll know me as )
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To: Miami Rebel

I beg to differ - “we” don’t hold the houses or the supreme court. Those scandals absolutely funneled federal dollars to political buddies, on both parties.

What’s REALLY different here?


12 posted on 03/10/2026 4:10:13 PM PDT by Skywise
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To: fidelis

True.


13 posted on 03/10/2026 4:10:41 PM PDT by No name given ( Anonymous is who you’ll know me as )
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To: Miami Rebel

Those are great ads.


14 posted on 03/10/2026 4:15:12 PM PDT by ifinnegan (Democrats kill babies and harvest their organs to sell)
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To: Skywise

For those who can do 4th Grade arithmetic, the filming subcontract the husband of the DHS spokeswoman got was 1/700th of the total media contract.

Anybody ever done business again with someone whose work you liked? Idiotic Dems (and a few usual suspect FReeper fellow travelers) doing what they do.


15 posted on 03/10/2026 4:20:57 PM PDT by FirstFlaBn (ITHIN A FEW DAIS)
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To: Miami Rebel
I know the letters are from Democrats

You must have been very excited about this.

16 posted on 03/10/2026 4:21:21 PM PDT by Right_Wing_Madman
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To: ifinnegan

They’re great ads if you’re selling Jeep Cherokees or Sierra Nevada Pale Ale.

And now they have to be scrapped.


17 posted on 03/10/2026 4:23:28 PM PDT by Miami Rebel (RE)
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To: fidelis

My kind of humor. 👍


18 posted on 03/10/2026 4:48:32 PM PDT by frank ballenger (There's a battle outside and it's raging. It'll soon shake your windows and rattle your walls. )
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To: Sirius Lee


"I don’t think you’ve ever posted an article critical of dems. Ever. Why is that?"


He has serious TDS...
Probably a paid troll.
19 posted on 03/10/2026 4:48:48 PM PDT by Bikkuri (Whomever thought China and India were ever going to be serious allies hasn’t been paying attention..)
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To: Miami Rebel

No idea what you’re talking about.


20 posted on 03/10/2026 5:08:17 PM PDT by ifinnegan (Democrats kill babies and harvest their organs to sell)
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