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Cracker Barrel in freefall as brand's woke makeover likened to Dylan Mulvaney Bud Light fiasco
Daily Mail UK ^ | August 22, 2025 | EMMA SALETTA

Posted on 08/22/2025 9:10:29 PM PDT by Morgana

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To: Morgana
Bob Evans™ will probably benefit.

21 posted on 08/22/2025 9:55:16 PM PDT by Governor Dinwiddie ( O give thanks unto the Lord, for He is gracious, and his mercy endures forever. — Psalm 106)
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To: Morgana

22 posted on 08/22/2025 9:57:30 PM PDT by MacNaughton
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To: Morgana

How much money does she have to lose to get fired? This bitch has been reverse headhunted her whole career. Foisted on the next sucker and now Cracker Barrell is the lottery winner. She’s a loser from a thousand miles away. Only bigger losers would hire that idiot.


23 posted on 08/22/2025 10:01:01 PM PDT by HYPOCRACY (Wake up, smell the cat food in your bank account. )
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To: Morgana

24 posted on 08/22/2025 10:06:15 PM PDT by MacNaughton
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To: Morgana
I heard the Bidens are interested.

25 posted on 08/22/2025 10:07:41 PM PDT by budj (Combat Vet, second of three generations.)
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To: Ken H; FreedomPoster

Me: “Nobody will do as much damage to their brand as Jaguar did.”

Cracker Barrel: “Hold my Bud Light.”

😂🤣😂🤣😂


26 posted on 08/22/2025 10:08:41 PM PDT by Lazamataz (I'm so on fire that I feel the need to stop, drop, and roll!)
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To: Morgana

27 posted on 08/22/2025 10:10:18 PM PDT by MacNaughton
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To: Tench_Coxe
I’m more convinced that there is a segment in the US that revels in doing this type of thing.

There are people who think so highly of themselves and so little of others that they will seize any opportunity to destroy whatever they can. It’s mostly the hatred of Christianity. The whole me too movement started because of that Bush relative published a recording of Trump observing how women will be compliant when they want something. It’s not untrue while not always true. In order to get Trump they instituted a zero tolerance policy and Harvey Weinstein got snared along with Kevin Spacey and others. They never really got Trump with it but felt justified calling him sexist and misogynist. They went after men with Toxic Masculinity and then went after boys by feminizing Star Wars and the Marvel universe. It is why there is so much emphasis on transsexualism.

They are determined to break down manhood any way they can. Ultimately the target is the strong male Christian husband and the traditional Christian wife.

28 posted on 08/22/2025 10:12:59 PM PDT by webheart (Notice how I said all of that without any hyphens, and only complete words? )
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To: Romulus

It’s down 50% over the last 5 years. I’ll take the S&P return.


29 posted on 08/22/2025 10:18:23 PM PDT by edhawk
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To: Williams
What is woke about the new logo?

It removed the white man. But even if it's not woke, the new logo is duller than three-day old dishwater -- there's no longer any visual element or flourish to draw the eye.

30 posted on 08/22/2025 10:33:58 PM PDT by Schatze (It's better to keep your mouth shut and appear stupid than to open it and remove all doubt.)
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To: Morgana

Most of the stock holders are big corporate money management/investment companies. Blackrock,Vanguard...
Maybe this was done to lower stock prices and allow someone to buy more stock at lower prices ..
Wouldn’t be surprised..if not some hi-finance gambit...she will be toast as a CEO...but she may have a golden parachute in her contract...guess I have to go to IHOP...or Chili’s...or cook my own grub....lots cheaper...and no tips or waiting for a table...


31 posted on 08/22/2025 10:41:12 PM PDT by Getready (Wisdom is more valuable than gold and harder to find. )
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To: Morgana

They should make a deal to only serve Bud Lite.


32 posted on 08/22/2025 10:47:56 PM PDT by nickcarraway
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To: Getready
Most of the stock holders are big corporate money management/investment companies.

It'll make sense that they're woke and they want to make sure that they get to drive their agenda even if the company ends up bankrupt.

It's an investment to them so it's not a big deal.

33 posted on 08/22/2025 10:49:54 PM PDT by MinorityRepublican
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To: Williams

New logo is only one part. The company’s website reflects its policy: basically all pages have equity and diversity now. And specificaly it also caters to all political groups except white heterosexual male.


34 posted on 08/22/2025 10:54:55 PM PDT by paudio (MATH: 45<47)
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To: budj

That’s awesome.


35 posted on 08/22/2025 11:00:24 PM PDT by HYPOCRACY (Wake up, smell the cat food in your bank account. )
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To: budj

I LOVE YOU GUYS!!!! LOL!!!!


36 posted on 08/22/2025 11:14:54 PM PDT by Morgana ( “Abortion is the ultimate exploitation of women.” — Alice Paul 🇺🇸 )
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To: Williams

It’s actually more aligned with changing the Redskins name, or removing Aunt Jemima and Uncle Ben and the Land O Lakes Indian from the brand packaging. This time, it’s removing the old white “cracker.” It’s removing Americana from America, making everything bland, generic and flavorless.


37 posted on 08/22/2025 11:28:41 PM PDT by ponygirl (Stay gold.)
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To: ponygirl

I think they will change the name in the near future to Crapper Barrel.


38 posted on 08/22/2025 11:38:58 PM PDT by GYPSY286 ( )
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To: Morgana

They can’t reverse this. Cracker Barrel has already gone through with the dining room makeovers and the change in signage.

I don’t think CB can absorb this hit like Budweiser was able to. This is far worse than Mulvaney, because you have actual physical stores and assets affected.


39 posted on 08/23/2025 12:27:33 AM PDT by KobraKai
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To: Morgana

“Unless they really wanted to destroy this company they should have expected this”

Since the usual suspects, Blackrock and Vanguard, are the largest shareholders. Nothing can be ruled out.


40 posted on 08/23/2025 1:06:59 AM PDT by DAC21
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