These folks don’t look like they’re made of money to me...
https://www.census.gov/quickfacts/fact/table/cantontownnorfolkcountymassachusetts/SBO060217
Wikipedia says the median household income in Canton in 2010 was 109,260, for the U.S. the same year is was $50,046. Not made of money, but hardly a poor place. I worked in Canton around 1980. It's a very pleasant place.