Compared to what was in the current music scene, those songs were filled with driving high energy that exploded on the American music scene and definitely NOT bubble gum.
Your "Archies" comment is beyond low IQ and ignorant of reality...LOL!!!
Additionally, the Beatles were doing R&B & country songs - from Little Richard to Carl Perkins.
Obviously, their music progressed VERY rapidly as other bands were plodding along.
I also enjoyed the Stones, Who and especially the Yardbirds with Eric Clapton, Jimmy Page & Jeff Beck as their lead guitarists at various times.
Of course, being the musical history genius that you are, you do know that The Beach Boys “Pet Sounds” was the inspiration for the Beatles “Sgt. Pepper”. This after the Beatles “Revolver” inspired Pet Sounds. “Bubble gum” ? You’re on the wrong thread,sugar.
“I also enjoyed the Stones, Who and especially the Yardbirds with Eric Clapton, Jimmy Page & Jeff Beck as their lead guitarists at various times.”
For me and my friends it was Stones over Beatles any day of the week. We also liked Yardbirds, Eric Clapton, Cream. John Mayall with Eric Clapton (the beanie album) All of them ahead of the Beatles.
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-*********His last tour dates were at age 88!
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John Mayall, the legendary British blues musician, announced his retirement from touring due to age and health concerns. His last and final tour dates took place in early 2022, with his final public performance occurring on March 26, 2022, at The Coach House in San Juan Capistrano, California.
Of course the Archies were not as good as the Beatles. But the songs I mentioned are now considered bubble gum and you rarely hear them on a juke box or any cover versions. And yes, they progressed into better lyrics, melodies, and advanced arrangements, and earned their place music history.
I have been a musician all my life...from Wes Montegomery to early 50's rock...to the early Girl groups ...to Motown...to the the British invasion and on. I've been lead vocal in bands, played rhythm guitar, and a drummer to this day on my electronic Roland kit. I know the what categorizes a particular sound. Want to debate further?
As I figured, you never realized the high energy of Martha and the Vandelas, nor Buddy Holly, nor Elvis, nor anything produced by Phil Spector or Berry Gordy. You are lost in your Beatlemania, and that's okay. Just don't try to tell a 75 year old musician classifications of music, admittedly some were cross-overs. So what music did Gabor Szabo play? No Googling.