“More fans, especially Gen Z will tune out if it’s too hard to find the games on TV.”
What color is the sky on your world?
My Gen Z kids haven’t watched broadcast TV in their ENTIRE LIVES.
If they want to watch something, they pirate it online, as God intended.
And they probably won't watch football. There are other things to do and to watch on TV (by using pirate sites like you said). The NFL is being stupid here.