Air America had unfunny hosts, hosts that were constantly angry, and monotonous. They skipped the one thing that makes a radio show profitable. Entertainment. I recall they were begging from donations and only lasted as long as they did because the hosts worked for free and liberal billionaires kept writing them checks. They didn’t even try to be an entertainment outlet. They went full activism but what’s the point when nearly every single media outlet is full commie. What’s one more turd in the liberal honey bucket?
Right, they probably thought that’s how talk show hosts were supposed to be — angry, since that’s the left’s caricature of conservative hosts. But the best conservative hosts aren’t angry. They’re happy warriors, with the best example being Rush Limbaugh (and the exception that proves the rule being Michael Savage...although if you spent enough time listening to him you’d know that deep down he was a big softie too...).