Rogan didn’t start the backlash to Bud Light’s antics - he has nothing to do with it. Him slurping Bud Light isn’t going to do a single damn thing to end the boycott. Bud Light is done.
Alissa Heinerscheid's video where she insults the Bud Light customers was probably more damaging than partnering with Mulvaney. If Budweiser hadn't insulted their own customers they would have had a chance to get out of the mistake of partnering with Mulvaney. Some old fashioned frat-boy humor ads wrapped around Mulvaney might have allowed Budweiser to save their brand. But not after what Heinerscheid said in her video.