Newer Windows versions are designed around the principle that the OS is built to force-feed crap down users throats and minds, to sell them stuff and propagandize them.
I think that you have a short memory. From the days of Windows 3.1, manufacturers were constantly loading up their computers with bloatware designed to sell stuff. It got so bad that sometimes the brand-new computer would barely run. Sometimes you were forced to hunt down all the necessary drivers and do a clean install before you had a useful machine.
These days most of the time you just have to turn off all of the notifications that are constantly popping up. Usually, the machine still works OK unlike in years past. Microsoft has been a stereotypical big tech company for many years. I loved Windows 7 but it has its own issues. Microsoft didn't spend all the money they did on it out of the goodness of their heart. Although I tend to agree that Satya Nadella, is probably worse than Steve Balmer and/or Bill Gates when it comes to creating a never-ending revenue stream by trying to switch everything to subscription services. And they will probably get there unless the advertising angle makes them enough money to avoid it. So be careful what you wish for.