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This Granola Brand Is Launching a ‘Nude-Friendly’ Hiking Trail System
LBB Onlne ^ | 7/14

Posted on 07/14/2023 12:37:24 PM PDT by nickcarraway

This Granola Brand Is Launching a ‘Nude-Friendly’ Hiking Trail System

Bear Naked Granola and Leo Burnett partner with Gaia GPS on a campaign to mark National Nude Day in the US This Granola Brand Is Launching a ‘Nude-Friendly’ Hiking Trail System

Today, Friday 14th July, is National Nude Day in the US. To honour the occasion, Leo Burnett Chicago and Bear Naked Granola have partnered with Outside’s Gaia GPS to launch America’s first un(official) nude-friendly trail system, designed to make nude hiking more accessible this summer.

There is a mighty community that enjoys experiencing nature au naturale, but the laws vary from place to place and can be confusing. This, coupled with cultural biases against nudity, makes naked hiking extremely challenging to navigate, leaving the naked hiking community, literally and figuratively, lost in the woods.

Hikers will now be able to enjoy Kellogg’s-owned Bear Naked granola while confidently exploring nature as they prefer. They will be able to use the Gaia GPS app to review which of their 300+ trails are either friendly or not friendly for naked hikers to help point them in the right direction. This revolutionary system will allow nude hikers to review and mark trails for nude-friendliness using a covert emoji code system. The collaborative effort to give this niche community a resource to explore and enjoy nature while adhering to local laws. By considering factors such as crowds, rangers, shade, poison oak, and bugs, hikers participating in the #HikeBearNaked challenge will, together, make up America’s first (un)official nude-friendly trail system.

For added fuel, the brand has created a special hiker's belt that covers you with a bag of strategically placed Bear Naked Granola – arguably the most deliciously stylish accessory of this hiking season. Hikers can purchase this Bear Naked Belt at www.BearNakedTrails.com for $23.07 for a limited time. This newly-engineered snacking gear allows for easy snacking of Bear Naked granola to keep hunger at bay, and doubles as a loincloth hikers cover-up when needed.

"Every year, hikers across the country embark on these hikes to get as close to nature as possible," said Sadie Garcia, senior director of brand marketing at Bear Naked. "Connecting with nature is at the core of our company, and to help them along the way, we want to make sure they know which trails are friendly, and that they have something to bring along their favourite trail snack."

“Some people think all granola is the same, which can be boring. Naked hiking, on the other hand, is very much not boring," added Britt Nolan, president and chief creative officer of Leo Burnett. “When your name is Bear Naked, you have to take advantage of that.”


TOPICS: Hobbies; Outdoors
KEYWORDS: hiking
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To: nickcarraway
Forget the aesthetics of it, I can't believe anyone would want to hike nude.

Nor can I. It's a clever homosexual hook up advertisement........

21 posted on 07/14/2023 2:58:08 PM PDT by Hot Tabasco
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To: Responsibility2nd

Whatever you do, don’t look up the picture of Klaus Schwab at the beach.


22 posted on 07/14/2023 3:11:27 PM PDT by Disambiguator
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To: nickcarraway

The people who want to be nude are the ones that should be outlawed from being nude. There are anti-pollution laws you know.


23 posted on 07/14/2023 3:14:10 PM PDT by kaktuskid
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To: nickcarraway

Arizona is a great place for naked hiking this time of year, especially barefoot. Hug a cholla for the full experience.


24 posted on 07/14/2023 3:14:29 PM PDT by HartleyMBaldwin
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To: I-ambush

And all the prune faced wrinkly Subaru driving liberals with their hiking poles and hydration packs. Saggy boobs. No thanks.


25 posted on 07/14/2023 3:25:10 PM PDT by webheart
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To: I-ambush

That would imagine the Bears would enjoy not having to eat flannel and denim or some newfangled polycloth before they got to the Soft and Juicy’s.


26 posted on 07/14/2023 4:00:12 PM PDT by Clutch Martin ("The trouble ain't that there is too many fools, but that the lightning ain't distributed right." )
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To: nickcarraway

The Hiking Trail for fruits, nuts and flakes.


27 posted on 07/14/2023 4:00:38 PM PDT by FlingWingFlyer (No more new laws until we start enforcing the crap we already have!)
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To: V_TWIN

“The reality show naked and afraid is just that.....why anybody would want to watch that mess much less compete on it is beyond me...”

Terrible lens work, even with my glasses on it’s all blurry...


28 posted on 07/14/2023 4:02:36 PM PDT by Clutch Martin ("The trouble ain't that there is too many fools, but that the lightning ain't distributed right." )
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To: I-ambush

And even bee or wasp stings could ruin your whole day.


29 posted on 07/14/2023 4:10:24 PM PDT by antidemoncrat (AS )
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To: webheart

30 posted on 07/14/2023 4:11:21 PM PDT by null and void (Conspiracies so outlandish they can't be true, but it turns out that they are.)
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To: nickcarraway

Hmmmm. I’ve often wondered what every granola brand really needed.


31 posted on 07/14/2023 5:04:26 PM PDT by jimfree (My 20 y/o granddaughter continues to have more quality exec experience than Joe Biden.)
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To: Clutch Martin

You beat me to it. The bears don’t want to pick yer clothes from their teeth. Just the bear necessities please!


32 posted on 07/14/2023 5:25:50 PM PDT by Theophilus (flush the alphabet soup!)
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To: null and void

It puts the lotion on the skin…


33 posted on 07/14/2023 5:36:33 PM PDT by drop 50 and fire for effect ("Work relentlessly, accomplish much, remain in the background, and be more than you seem.")
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To: Clutch Martin

“Terrible lens work, even with my glasses on it’s all blurry”

From what little I’ve seen of it that’s a good thing.


34 posted on 07/15/2023 7:25:00 AM PDT by V_TWIN (America...so great even the people that hate it refuse to leave!)
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