They are probably going to keep things as quiet as possible with only some minor publicity statements hoping things will settle down until after the second quarter sales are published. That’s when we’ll see how how badly the sales are and the stock will really start to sink and announce major changes as they try to save their asses. Even the CIA guy is probably taking a look at his resume because AB is not an american company.
Update to this thread:
https://www.zerohedge.com/news/2023-05-03/how-save-bud-light
The gems are in the comments section.
“They have awakened a sleeping giant”....
All senior executives must be fired by the Board of Directors—with a public announcement about why they were fired—none of this “leave of absence” garbage.
“They were fired because they insulted our customers. That will not be tolerated by this organization because we value our customers.”
That still may not fix anything—but it is a necessary first step.