Adapting left-wing terminology and usage is something that goes back a long way among conservatives. Consider only one example: Red/Blue political identification. When this first entered media discourse in the late '90s, nobody, but nobody, mentioned that it was sourced from military jargon, where it was used in exercises to describe the status of forces involved — "Blue" was friendly, "Red" (with a distinct nod toward the Soviets) was enemy. And yet, conservative writers trampled each other to adapt a usage that termed themselves and all their works as "enemies" — and enemies associated with communism at that. No wonder they think we're stupid.
Reagan had blue balloons fall from the sky at his convention.
Do your own DD on both ...