I’m no fan of big business, but I do understand economics and supply-demand. Business will charge the price that will maximize profits - what the market will bear. There’s nothing wrong with that. If people want to rail on big business, then go after all the woke crap they do with DIE, HR and the so-called charities they support. Businesses should be in the business of maximizing shareholder wealth, not social change. They could cut all the corporatism-fascism crap to reduce expenses and focus their attentions on delivering quality products and services that benefit their customers. The result will also benefit shareholders.
We used to call that overhead.
Back when I taught business courses, I would walk into the classroom the first evening, and immediately grab the overhead projector and place it on the floor. I would then turn to the class and say, "I have just taught you the most important lesson in business, that you must remember even if you forget everything else in this course. The most important lesson is this: the best way to maximize profit is to lower your overhead."
The students never got the joke. Eventually the projectors were replaced by more contemporary technology anyway.
“cut all the corporatism-fascism” by not allowing themselves to be extorted by BLM and the Climate Idiots.
One thing they could cut waaaay back on is the elaborate and wasteful packaging.
And pass the savings on to the customer.
Aldi’s does this