“They paid someone to insult the buyers of the product?”
We’ve been frogs in the kettle for a couple of decades now, slowly accepting the incrementalism of woke ads and being insulted. We’ve noticed on a small scale but it’s been subtle enough that we accepted it.
Now I make a mental note to purchase items or services (if I need them) if a commercial has a model with blue eyes. I make a mental note to NOT purchase if ALL models are dark skinned, or if the dark-skinned characters are the smarter and better characters.
Jake from State Farm ... when he went from white to black ... that’s when it started for me.

Any ad for home alarms = white perps.
There’s the ‘crazy white boy’ ads as well. Black homeowners have the subservient white guy there to deliver pizza or cut the grass. Then the ‘laugh is how incompetent or stupid the white guy is.
They still have the ‘my husband is a moron’ ads directed at Karens. Smart wife is the spokesperson and the moron husband is there for the laughs and incompetence.
If a product in the ad shows more than two couples it’s 90% likely the third couple will be interracial and/or queer.