In public speaking class, we were always instructed to:
1. Tell them what you are going to tell them.
2. Tell them.
3. Tell them what you told them.
4. People cannot remember more than three points.
The title of your post sure follows those old trusty rules. But, was it horrific?
The Elevator Pitch is constructed in the same way.
Very efficient when used properly.
Is that you Kamala?