“Standardized production runs, and then turn on or off “options” that all were installed with in production.
Sounds sleazy to me.”
Very sleazy. IBM once rented all of their data processing equipment — you couldn’t buy it. There was a lawsuit or something and they were forced to sell the equipment.
There’s something about ownership that good for individuals and society.
In the case of cars, rentable options can probably be turned on and off over the internet.
In the case of BMW’s idea, might be a good time to buy stock in 12-volt heating pad companies.
“In the case of BMW’s idea, might be a good time to buy stock in 12-volt heating pad companies.”
If only you could legally demand BMW sell the car without THEIR dam seat in it, with a price discount for that, and have a custom shop put in your own heated seats for you. Not likely but nice to imagine.
My third hand experience with multiple friends who have had BMWs is that they ARE engineered for great “performance” but have on average more time in the shop for maintenance than most other cars.
Of the highest 48 cars for average 12 month maintenance costs, BMW has ten of its own on the list.
https://joinyaa.com/guides/the-cheapest-most-expensive-cars-to-maintain/